Social Media Coordinator

FORTUNA TERRAZZA PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading marketing firm in Singapore is looking for a skilled marketing professional to manage content creation and community engagement across social media platforms. The ideal candidate will collaborate closely with marketing teams and leverage analytics to drive campaign success. A bachelor's degree in marketing or a similar field along with strong communication and creativity skills are essential for this role.

Qualifications

• Excellent written and verbal communication skills.
• Proficiency in using social media and analytics tools.
• Strong creativity for developing innovative content.

Responsibilities

• Develop engaging content for various social platforms.
• Monitor and respond to social media comments and messages.
• Implement and oversee digital marketing campaigns.
• Analyze KPIs to evaluate campaign effectiveness.

Skills

Content Creation

Community Engagement

Campaign Management

Performance Analysis

Collaboration

Trend Monitoring

Education

Bachelor's degree in marketing or related field

Tools

Content Management Systems

Analytics Tools

Social Media Platforms

Job description

Key Responsibilities

• Content Creation & Management: Develop engaging content, including graphics, videos, and written copy, and manage content calendars for various social platforms.
• Community Engagement: Monitor social media accounts for comments, questions, and messages, and respond to the audience in a timely and brand-consistent manner.
• Campaign Execution: Implement and oversee digital marketing campaigns to inform, advertise, and attract public interest.
• Performance Analysis: Track key performance indicators (KPIs) and analyze data to evaluate campaign effectiveness and identify areas for improvement.
• Collaboration: Work closely with other marketing professionals, content writers, designers, and sales teams to ensure brand consistency and successful campaign integration.
• Trend Monitoring: Stay informed about emerging social media platforms, trends, and best practices to maintain a competitive edge.

Required Skills & Qualifications

• Education: A bachelor's degree in marketing, communications, or a related field is often preferred.
• Technical Skills: Proficiency with social media platforms, content management systems, and analytics tools is essential.
• Communication: Excellent written and verbal communication skills are crucial for crafting compelling content and engaging with the audience.
• Analytical Skills: The ability to interpret data and use it to make informed decisions about social media strategies.
• Creativity: A creative mindset to develop innovative and engaging content.
• Time Management: Strong organisational and time management skills to handle multiple platforms and campaigns simultaneously