Senior Specialist Performance Marketing

Castlery; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A furniture design company in Singapore is seeking a Senior Specialist in Performance Marketing to join their Growth & Intelligence Marketing team. This role involves planning, executing, and optimizing paid media across various platforms while ensuring targets are met. The ideal candidate should have a Bachelor’s degree and at least 2 years of experience in Performance Marketing or Data Analytics. Strong analytical skills and experience with tools like Google Analytics are essential for success in this role.

Qualifications

• Minimum of 2 years' hands-on experience in Performance Marketing, Paid Media, or Data Analytics roles.
• Strong analytical skills with a passion for data.
• Experience with data visualization tools is a plus.

Responsibilities

• Support performance marketing operations across platforms like Google, Meta, Pinterest, and Bing.
• Perform regular performance monitoring to achieve targets and KPIs.
• Collaborate cross-functionally to support campaigns and drive key marketing initiatives.

Skills

Performance Marketing

Data Analytics

Google Analytics

Creative ad ideas

Problem-solving skills

Education

Bachelor’s degree in Marketing, Business, Statistics, or a related field

Tools

Tableau

Power BI

Job description

We’re rethinking homes for how people really live, and we’re looking for a Senior Specialist, Performance Marketing to join our Growth & Intelligence Marketing team to help shape the future of living—one thoughtful detail at a time.

This role will see you planning, executing and optimizing our paid media buys across various channels.

What you’ll be doing:

• Support performance marketing operations across platforms like Google, Meta, Pinterest, Bing, and retargeting partners.
• Perform regular performance monitoring to ensure we achieve targets and KPIs.
• Support the team with periodic data extraction, reporting and analyses to measure campaign effectiveness and uncover insights for performance optimization.
• Collaborate cross-functionally to support campaigns, propose creative ad ideas, and drive key marketing initiatives.
• Liaise with external partners and stay up to date on industry trends to keep Castlery ahead in performance marketing.

What you need to succeed:

• Bachelor’s degree in Marketing, Business, Statistics, or a related field.
• Minimum of 2 years’ hands‑on experience in Performance Marketing, Paid Media, or Data Analytics roles.
• Strong analytical and problem‑solving skills, with a passion for data; experience with Google Analytics and data visualization tools like Tableau or Power BI is a plus.

Built for Real Life, Designed for What’s Next

At Castlery, we’ve spent over a decade building a brand people love by designing furniture for real life — durable, beautiful, and made to keep up with change.

Now, we’re focused on what’s next: scaling with care, crafting better experiences, and growing a team that’s as intentional as our design philosophy.

If you believe that good homes create good lives, come build with us.