Senior Marketing Manager

Fidelity International; Singapore; On-site; SGD 90,000 - 120,000; Full time

Job summary

A leading global investment firm is seeking a Senior Marketing Manager to lead and execute marketing initiatives across South East Asia. The ideal candidate will have over 8 years of marketing experience in the investment funds industry, with a strong track record in delivering multi-channel campaigns. This role requires exceptional communication skills, creativity, and the ability to translate data into actionable insights. The firm offers a comprehensive benefits package and values work-life balance.

Benefits

Comprehensive benefits package

Flexible working arrangements

Qualifications

• 8+ years of marketing experience in the investment funds industry.
• Strong understanding of marketing attribution, measurement, and analytics.
• Proven track record in delivering integrated, multi-channel campaigns.

Responsibilities

• Develop and deliver multi-channel marketing campaigns aligned to business objectives.
• Drive brand awareness in B2B and B2B2C markets.
• Manage campaign reporting and KPIs.
• Support Head of Marketing with the SEA marketing budget.

Skills

Marketing experience in the investment funds industry

Ability to work independently and as part of a team

Delivering multi-channel campaigns

Marketing attribution and analytics

Excellent communication skills

Job description

About The Opportunity

Job Type: Permanent

Application Deadline: 31 December 2025

Job Description

Title

Senior Marketing Manager

Department

South East Asia Marketing

Location

Singapore

Reports To

Head of Marketing, South East Asia

Level

6

We’re proud to have been helping our clients build better financial futures for over 50 years. How have we achieved this? By working together - and supporting each other - all over the world. So, join our Marketing team and feel like you’re part of something bigger.

About Your Team

The South East Asia marketing team supports business growth and brand awareness for Fidelity International across Singapore and the wider region. The team develops and executes marketing strategies for various business channels in the region, working in close partnership with Distribution, Investments, and broader APAC Marketing teams.

As a lean and collaborative team, we value accountability, adaptability, and partnership. Everyone contributes across different areas of work, ensuring we deliver effectively and consistently together.

About Your Role

We are seeking a Senior Marketing Manager to lead and execute marketing initiatives that promote Fidelity International’s products and solutions in South East Asia. This role requires a well-rounded marketer with strong financial product knowledge and experience delivering multi-channel campaigns in the financial sector.

The ideal candidate will bring creativity, a hands‑on approach, and a growth mindset, combined with strong collaboration and stakeholder management skills. In addition, the ability to translate data and performance metrics into actionable insights, and to represent Marketing effectively with stakeholders, will also be important.

About You

Key Responsibilities

• Develop and deliver multi-channel and integrated marketing campaigns (above-the-line, below-the-line, digital and events) aligned to business objectives and client needs across a wide range of products and solutions
• Drive brand building and awareness in B2B and B2B2C markets through campaigns and initiatives across multiple touchpoints
• Support distributor partner activations and client engagement events across SEA markets for Wholesale and Private Banking distribution channels
• Partner with internal teams to ensure website pages and client communications (e.g. EDMs) are accurate and aligned with marketing needs - including campaign page updates, insight articles, and other BAU digital initiatives
• Manage campaign reporting and KPIs, translating analytics and attribution into actionable insights that inform business decisions
• Support Head of Marketing to manage the SEA marketing budget
• Participate in APAC-wide marketing projects ensuring that SEA marketing needs are represented
• Build and maintain strong stakeholder relationships, acting as a persuasive but collaborative partner to influence outcomes in line with marketing and business priorities

Skills and Experience

• 8+ years of marketing experience in the investment funds industry (asset management or related financial services)
• Able to work independently while thriving in a team environment - collaborative and comfortable working across functions and geographies
• Proven track record in delivering integrated, multi-channel campaigns with measurable results
• Strong understanding of marketing attribution, measurement, and analytics, with a conversion-focused mindset
• Excellent organisation skills, able to manage multiple complex tasks and priorities concurrently
• Exceptional communication skills, with excellent command of written and spoken English

Feel rewarded

For starters, we’ll offer you a comprehensive benefits package. We’ll value your wellbeing and support your development. And we’ll be as flexible as we can about where and when you work – finding a balance that works for all of us. It’s all part of our commitment to making you feel motivated by the work you do and happy to be part of our team. For more about our work, our approach to dynamic working and how you could build your future here, visit careers.fidelityinternational.com.