Senior Brand & Communications Lead – Private Banking

DBS; Singapore; On-site; SGD 100,000 - 120,000; Full time

Job summary

A leading banking institution in Singapore is looking for an experienced AVP, Branding and Communications Specialist to oversee brand strategy and communications for its Private Bank and Treasures Private Client sectors. The role involves managing relationships with senior leadership, ensuring compliance with regulatory requirements, and utilizing performance marketing tools to measure success. A Bachelor's degree and over 10 years of relevant experience in the financial services sector are required. Strong leadership and communication skills are essential for this dynamic position.

Qualifications

• More than 10 years of experience in regional roles or related roles, preferably in banking or financial services.
• Strong knowledge of Wealth Management.
• Proven track record in brand management.

Responsibilities

• Identify, develop, and deliver brand strategy for DBS Private Bank and Treasures Private Client.
• Oversee all components of brand and client communications management.
• Collaborate with senior leadership to align marketing initiatives with corporate objectives.

Skills

Leadership

Project Management

Organizational Skills

Communication

Stakeholder Engagement

Education

Bachelor’s degree in Marketing, Communications, Business Administration, or related field

Tools

Microsoft Office Suite

Job description

A leading banking institution in Singapore is looking for an experienced AVP, Branding and Communications Specialist to oversee brand strategy and communications for its Private Bank and Treasures Private Client sectors. The role involves managing relationships with senior leadership, ensuring compliance with regulatory requirements, and utilizing performance marketing tools to measure success. A Bachelor's degree and over 10 years of relevant experience in the financial services sector are required. Strong leadership and communication skills are essential for this dynamic position.