Sales & Marketing Executive

GATEWAY ARTS LIMITED; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

An arts organization in Singapore is seeking a skilled Marketing Professional to enhance brand visibility and manage ticket sales. You will develop marketing strategies, build partnerships, and coordinate events. Applicants should have a degree in a relevant field and at least 3 years of marketing experience. Strong skills in communication and knowledge of Singapore’s arts scene are essential. This role offers a unique opportunity to contribute meaningfully to the arts landscape in Singapore.

Qualifications

• Minimum of 3 years of relevant experience in marketing.
• Self-disciplined, independent, and goal-oriented.
• Strong ability to prioritise and manage multiple tasks.
• Detail-oriented, well-organised, and resourceful.
• Good knowledge of Singapore’s arts scene is advantageous.

Responsibilities

• Develop comprehensive knowledge of Gateway Arts’ programmes.
• Establish and nurture partnerships to enhance marketing reach.
• Lead outreach initiatives to maximise attendance.
• Plan and implement targeted sales and marketing strategies.
• Coordinate ticketing requirements for events.
• Monitor and report on media coverage of programmes.

Skills

Market Research

Microsoft Office

Written English

Ticketing

Theatre

Fundraising

FOH

Marketing Communications

Arts Management

Ticket Sales

Social Media Marketing

Artistic

Media Relations

Adobe Photoshop

Brand Awareness

Education

Bachelor’s degree in Marketing, Mass/Marketing Communications, Arts Management, or a related field

Tools

Adobe Photoshop

Microsoft Office applications

Job description

Roles & Responsibilities

About Gateway Arts

Gateway Arts is committed to building a vibrant arts community rooted in positive values. We create impactful works that address pressing social issues affecting youth and children — using the arts as a powerful platform for awareness, dialogue, and change.

Championing social relevance through artistic expression is at the heart of everything we do.

At Gateway Arts, you’ll join a creative and dynamic team united by a shared vision. If you have a passion for the arts and are eager to contribute meaningfully to Singapore’s arts landscape, we invite you to embark on a fulfilling and purpose-driven career with us.

Your Role in Marketing

As a key member of the Marketing team, you will work closely with the Company Manager and fellow team members to implement effective sales and marketing strategies for Gateway Arts’ programmes — including, but not limited to, theatre productions.

This role offers valuable hands-on experience in:

• Strategic marketing and sales planning
• Brand and event activation
• Marketing communications and media relations
• Advertising and promotions
• Creative problem-solving
• Strengthening interpersonal and communication skills

If you're ready to make a difference through the arts, Gateway Arts is the place for you.

Duties & Responsibilities:

Sales & Marketing

• Develop comprehensive knowledge of Gateway Arts’ programmes to effectively engage stakeholders, build brand awareness, and drive ticket sales.
• Establish and nurture partnerships that enhance sales, marketing reach, and audience engagement.
• Lead outreach initiatives to schools, corporations, and groups to maximise attendance and ticket sales.
• Identify, plan, and implement targeted sales and marketing strategies to grow and retain audiences.
• Conceptualise and execute marketing campaigns to enhance brand visibility and improve audience recall.
• Assist in the creation, design, and production of marketing collaterals and promotional materials.
• Manage and streamline the booking process for schools, corporations, and group clients.
• Conduct market research to monitor trends and identify new marketing opportunities.
• Support social media marketing — including monthly content planning, campaign execution, analytics monitoring, and content optimisation.
• Collect and analyse data across marketing channels to generate insights and improve audience engagement and conversion strategies.
• Monitor, document, and report on media coverage of Gateway Arts’ programmes.
• Design and administer patron surveys; compile and analyse results to develop actionable marketing recommendations.

Events Management & Ticketing

• Manage ticket inventory and fulfilment to optimise sales and ensure smooth allocation across audience segments.
• Coordinate ticketing requirements for donors, sponsors, partners, corporations, schools, groups, and internal personnel.
• Oversee the end-to-end process for both internal and external ticket requests and distribution.
• Liaise with school representatives to organise student arrival, seating, and dismissal logistics on performance days.
• Work closely with ticketing agents to coordinate door sales and manage ticketing operations effectively.
• Support front-of-house (FOH) operations and collaborate with venue FOH managers to deliver a smooth and professional audience experience.
• Respond to and resolve audience feedback and queries during events.
• Assist in the planning and execution of special initiatives such as fundraising galas, outreach programmes, and educational events.

Others

• Maintain marketing documentation and administrative records.
• Support other administrative tasks as assigned.

Requirements:

• Bachelor’s degree in Marketing, Mass/Marketing Communications, Arts Management, or a related field.
• Minimum of 3 years of relevant experience in marketing.
• Self-disciplined, independent, and goal-oriented individual.
• Detail-oriented, well-organised, and resourceful.
• Strong ability to prioritise and manage multiple tasks and assignments effectively.
• Creative and proactive, with a positive mindset and a can-do attitude.
• A collaborative team player with strong interpersonal and communication skills (both oral and written).
• Good knowledge of Singapore’s arts scene—particularly theatre—is advantageous.
• Willingness to work flexible hours, including weekends, Eve of Public Holidays, and Public Holidays, when necessary.
• Proficient in spoken and written English.
• Proficient in Microsoft Office applications.
• Proficiency in Adobe Photoshop is an added advantage.

Tell employers what skills you have

• Market Research
• Microsoft Office
• Written English
• Ticketing
• Theatre
• Fundraising
• FOH
• Marketing Communications
• Arts Management
• Ticket Sales
• Social Media Marketing
• Artistic
• Media Relations
• Adobe Photoshop
• Brand Awareness