Product Marketing Associate

Singtel Group; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading telecommunications company in Singapore is seeking a Product Marketing Associate to support the Consumer Mobile portfolio aimed at foreign workers and tourists. This entry-level role offers hands-on experience in product management and customer lifecycle management, ideal for motivated new graduates eager to develop their careers. The position involves analyzing market trends, supporting product launches, and contributing to customer engagement strategies.

Benefits

Full suite of health and wellness benefits

Ongoing training and development programs

Internal mobility opportunities

Qualifications

• Preferably 1-2 years of experience in telco, technology, marketing, or related industries.
• Strong interest in telecommunications and digital products.
• Good problem-solving skills with data interpretation.

Responsibilities

• Support the management of the product portfolio for foreign worker and tourist segments.
• Analyze customer insights, market trends, and competitor offerings.
• Execute customer lifecycle management campaigns.

Skills

Analytical skills

Communication

Detail-oriented

Team player

Education

Bachelor’s degree in Business, Marketing, Communications, or related field

Job description

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An empowering career at Singtel begins with a Hello. Our purpose, to Empower Every Generation, connects people to the possibilities they need to excel. Every "hello" at Singtel opens doors to new initiatives, growth, and BIG possibilities that takes your career to new heights. So, when you say hello to us, you are really empowered to say…“Hello BIG Possibilities”.

Be a Part of Something BIG!

We are looking for a Product Marketing Associate to support the Singtel Consumer Mobile portfolio for the foreign worker and tourist segments. This is an exciting opportunity for an early-career professional to gain hands-on experience in product management, customer lifecycle management (CLM), and go-to-market strategy within one of Singapore’s most dynamic industries.

The role requires a curious and motivated team player who is eager to learn, contribute ideas, and grow into a future product leader. You will work closely with senior product managers and cross-functional teams to support product initiatives that drive customer growth, usage, and loyalty.

Make an Impact by

• Support the management of the consumer mobile product portfolio for the foreign worker and tourist segments.
• Assist in analysing customer insights, market trends, and competitor offerings to identify opportunities for improvement and innovation.
• Help design and execute CLM campaigns to drive customer retention, usage, and engagement.
• Track and report on key business KPIs such as new acquisitions, ARPU, and revenue performance.
• Collaborate with Finance, Sales, Marketing, and Trade teams to support product launches, pricing reviews, and promotional campaigns.
• Contribute to the development of value propositions and messaging.
• Coordinate with cross-functional teams (IT, Network, Customer Service) to support the delivery of product enhancements and customer experience improvements.
• Provide administrative and project management support for product initiatives and presentations

Skills for Success

• Bachelor’s degree in Business, Marketing, Communications, or a related field.
• Preferably at least 1–2 years of experience in telco, technology, marketing, or related industries
• Meticulous and detail-oriented
• Strong interest in telecommunications, digital products, and customer experience.
• Good analytical and problem-solving skills with the ability to interpret data.
• Effective communicator and collaborative team player.
• Self-motivated, eager to learn, and adaptable in a fast-paced environmen
• Entry-level graduates are welcome to apply

Rewards that Go Beyond

• Full suite of health and wellness benefits
• Ongoing training and development programs
• Internal mobility opportunities

Are you ready to say hello to BIG Possibilities?

Take the leap with Singtel to unlock new opportunities and accelerate your growth. Apply now and start your empowering career!

We are committed to a safe and healthy environment for our employees & customers and will require all prospective employees to be fully vaccinated.