Product Executive

NEOASIA (S) PTE LTD; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A marketing firm in Singapore is looking for a Product Executive to support marketing initiatives aimed at enhancing brand growth in the medical aesthetic sector. The role includes developing marketing strategies, conducting market research, managing digital marketing efforts, and analyzing performance metrics. Candidates should have a bachelor's degree in marketing or business and 1-2 years of marketing experience. Strong understanding of digital tools and excellent communication skills are essential.

Qualifications

• 1-2 years of marketing experience.
• Strong understanding of digital marketing, social media, and content strategy.
• Excellent communication and interpersonal skills.

Responsibilities

• Assist in developing and implementing marketing strategies and campaigns.
• Conduct market research and competitive analysis.
• Manage digital marketing efforts, including social media and SEO strategies.
• Monitor and analyze campaign performance.

Skills

Digital marketing

Social media management

Marketing analytics

Communication

Content strategy

Education

Bachelor’s degree in Marketing, Business, or a related field

Tools

Google Analytics

CRM systems

Job description

The Product Executive will be responsible for executing and supporting marketing initiatives to drive brand growth and awareness in the medical aesthetic product sector.

This role involves working closely with the sales and creative teams to ensure a cohesive brand message and achieve business goals.

Key Responsibilities

• Assist in developing and implementing marketing strategies and campaigns for the medical aesthetic equipment brands.
• Conduct market research and competitive analysis to identify trends, opportunities, and consumer insights.
• Collaborate with regional counterparts to support new product launches, packaging, and branding initiatives.
• Manage digital marketing efforts, including social media, content creation, email campaigns, and SEO strategies.
• Monitor and analyze campaign performance, using data to make informed recommendations for optimization.
• Coordinate with external agencies and partners to execute promotional activities and events.
• Support the development of marketing materials, including brochures, presentations, and digital assets.
• Track marketing expenses to ensure campaigns remain within budget.

Key Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• 1-2 years of marketing experience.
• Strong understanding of digital marketing, social media, and content strategy.
• Excellent communication and interpersonal skills.
• Proficient in marketing analytics tools and software (e.g., Google Analytics, CRM systems).
• Ability to work independently and collaboratively in a fast-paced environment.