PR & Events Lead: Brand Activation & Partnerships

LEGO SINGAPORE PTE. LTD.; Singapore; Hybrid; SGD 60,000 - 80,000; Full time

Job summary

A global toy company in Singapore seeks a dynamic PR & Events specialist to enhance brand visibility and engagement across Singapore and Malaysia. The role includes developing PR strategies, managing agency collaborations, and leading event planning aligned with marketing goals. Candidates should have solid experience in PR, a deep understanding of the retail environment, and a proven track record in managing partnerships. Join our diverse team to inspire creativity in children while driving business growth.

Benefits

Family Care Leave

Insurances

Wellbeing resources

Colleague Discount

Bonus incentives

Hybrid work policy

Qualifications

• Solid experience in PR, events, or integrated marketing.
• Strong understanding of the retail environment.
• Proven track record in managing agencies and partnerships.

Responsibilities

• Drive brand awareness and engagement through PR strategies.
• Develop communication plans for consumer events and product launches.
• Lead event planning aligned with brand activations.

Skills

PR management

Event planning

Media relations

Crisis management

Integrated marketing

Job description

A global toy company in Singapore seeks a dynamic PR & Events specialist to enhance brand visibility and engagement across Singapore and Malaysia. The role includes developing PR strategies, managing agency collaborations, and leading event planning aligned with marketing goals. Candidates should have solid experience in PR, a deep understanding of the retail environment, and a proven track record in managing partnerships. Join our diverse team to inspire creativity in children while driving business growth.