Havas Media Singapore is looking for a Media Executive / Senior Executive to support our Media team in media planning and campaign implementation across offline and online media platforms.
Responsibilities
Planning
- Develop media strategies and recommendations with Media Manager to help clients achieve their business goals and KPIs
- Drive strategic and tactical innovation across offline and online media platforms (e.g. FTA, Radio, Out-of-Home, Press, KOL / Influencer, Social, Digital and Mobile)
- Build strong relationships and engage clients on day-to-day operations
- Work with internal and external stakeholders to ensure smooth delivery of campaign operations
Campaign implementation
- Work with media traders to coordinate the end-to-end execution of campaign proposals
- Book and activate campaigns across offline and online media platforms
- Manage digital ad operations, including creative assets review in accordance with channel specifications and ad trafficking
- Liaise with clients for campaign material submission and work with media owners to ensure best practice guidelines are met, up to date and accurate
- Monitor and optimise campaigns
- Deliver interim and post-campaign reports with media performance insights and recommendations
- Handle campaign financial administration, ensuring accurate and timely billings
Requirements for this role
- Relevant qualifications in marketing, communications, or other relevant disciplines
- 0-2 years of working experience in marketing functions; prior media experience will be a plus.
- Proficiency in digital buying platforms (e.g. Facebook Ads Manager, Google Ads, DV360) and digital marketing tools (e.g. Google Analytics, Adobe Analytics, Tag Manager, Adobe Launch)
- Good understanding of Singapore's media and advertising landscape, including offline and digital channels, and local market nuances
- Competency in MS Office (especially Excel and PowerPoint)
- Comfortable working with numbers and data analysis
Qualities we are looking for
- Team player – responsible, accountable, and collaborative with a strong sense of partnership
- Proactive with a growth mindset - eager to learn new skills, pro-active, and takes ownership over tasks and projects
- Highly analytical and detail-oriented - with excellent organisational skills and committed to delivering high quality results
- Strong communication (verbal, written, and presentation) and interpersonal skills
- Interest in the media and advertising landscape in Singapore
Here at Havas, we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual's ability to perform their job.