MARKETING MANAGER

Dual Globe; Singapore; On-site; SGD 60,000 - 85,000; Full time

Job summary

A technology-driven marketing firm in Singapore is seeking a Marketing Manager responsible for crafting marketing plans, analyzing market trends, and enhancing brand awareness. The ideal candidate should have a Bachelor's degree and at least 5 years in marketing management, with strong skills in communication and creativity. This role includes leading teams and designing effective advertising strategies to drive sales.

Qualifications

• Minimum 5 years of experience in the related field.
• Extensive experience in sales, marketing, advertising, and brand management is preferred.

Responsibilities

• Develop marketing plans to increase revenue and brand awareness.
• Identify new business opportunities through market research.
• Design advertising campaigns to generate leads.
• Analyze data to increase store traffic and sales.

Skills

Effective communication skills

Creativity

Organizational skills

Team leadership

Knowledge in IT and software

Education

Bachelor’s degree in any stream

Job description

Job Description

• Developing marketing plans that set goals for increasing revenue, market share, and brand awareness of IT products & Services
• Developing pricing strategies for products based on competitors’ prices, customers’ willingness to pay, and company cost structures.
• Identifying new business opportunities by researching new technologies, training, markets, and competitors
• Conducting market research to identify potential opportunities for growth in existing markets or new markets
• Designing advertising campaigns that create brand awareness, generate leads, and promote sales
• Creating an effective store environment that will attract customers with visual appeal, comfort, and convenience
• Meeting with directors/managers to discuss performance metrics and identify problem areas
• Analyzing data to identify opportunities for increasing store traffic and sales
• Strong knowledge in IT, Software, web technologies in the area of development and implementation.
• Developing and implementing marketing strategies to promote products or services in SME business.
• Plan, organize and execute ad-hoc events
• Other ad-hoc duties as assigned.

Requirements

• Bachelor’s degree in any stream.
• Min. 5 years of experience in the related field
• Effective communication skills can help you convey your ideas and messages clearly and concisely.
• Strong creativity, conceptualizing, organizational skills and keen attention to detail
• Positive team player and team leader
• Extensive experience in sales, marketing, advertising, and brand management will be preferred