Marketing Manager

Filmhouse Pte Ltd; Singapore; On-site; SGD 45,000 - 70,000; Full time

Job summary

A vibrant arts organization in Singapore is seeking a Marketing Manager to lead strategy and execution of marketing campaigns. You will oversee communications and digital marketing across various platforms while managing collaborations and press outreach. Ideal candidates should possess a degree in marketing, 3 years of experience, strong copywriting skills, and creativity. This role demands an ability to juggle multiple responsibilities while engaging with the arts community. Interested candidates should apply with their resume to the provided email.

Qualifications

• Minimum 3 years of relevant experience in marketing.
• Strong interest in film, arts, culture, and community.
• Proactive with good organizational skills and multitasking abilities.

Responsibilities

• Conceptualise and execute marketing campaigns.
• Oversee marketing communications across all platforms.
• Track performance across ticketing and digital platforms.

Skills

Copywriting

Campaign execution

Digital marketing

Interpersonal skills

Organizational skills

Education

Diploma or degree in marketing or related field

Tools

Social media platforms

Digital advertising tools

Job description

Filmhouse is looking for a Marketing Manager to join our pioneer team – one who is equally comfortable setting strategy and rolling up their sleeves to execute. This is a role that combines both managerial ownership and day-to-day marketing execution, ideal for someone who enjoys wearing multiple hats in a small, passionate and creative organisation.

Key Responsibilities

Marketing Strategy & Campaign Execution

• Conceptualise, plan and execute marketing campaigns for:
  • Film programmes and events
  • Cinema F&B
  • Loyalty programmes
  • Brand, partnerships and sponsorship initiatives
  • Venue hire
• Drive awareness, ticket sales, audience growth and customer loyalty through integrated campaigns.
• Monitor ticket sales and campaign performance closely, adjusting strategies to optimise outcomes.
• Ensure marketing efforts support wider business and revenue goals across departments.

Branding, Content & Creative Direction

• Oversee and execute marketing communications across all platforms, including social media, eDMs, website, print and on-site materials.
• Write copy for campaigns, announcements and brand communications.
• Source for and work closely with designers, copywriters and other collaborators to deliver creative assets, if and where necessary.
• Conceptualise and lead on-site activations for audience engagement.

Digital Marketing & Analytics

• Plan, schedule and execute eDMs and social media content.
• Track performance across ticketing, digital platforms and paid advertising.
• Consolidate performance and engagement reports, and recommend improvements.
• Manage digital advertising spend within budget.

Media & Partnerships

• Lead press outreach, previews and earned media opportunities.
• Draft press releases and manage media interview requests.
• Identify and execute partnerships with cultural, community and brand partners.

Cross-Functional Collaboration

• Work closely with colleagues from Programming, F&B, & Venue Hire teams.
• Manage marketing workflows, requests and priorities across departments.
• Provide timely updates and marketing insights for the team and senior management.

Budget & Administration

• Propose, manage and track the marketing budget, including ad spend and production costs.
• Support customer communications where needed (e.g. social media queries) in collaboration with the Front-of-House team.
• Ensure proper documentation, reporting and archival of marketing materials and data.

Who we’re looking for:

• Diploma or degree in marketing, arts management or a related field
• Minimum 3 years of relevant experience in marketing
• Strong interest in film, arts, culture and community
• Strong in copywriting, campaign execution and coordination
• Good experience with social media platforms and digital marketing, including running ad campaigns on Meta.
• Creative with a good visual eye and affinity for storytelling
• Strong communication and interpersonal skills, and attention to detail
• Proactive, with good organisational skills and multitasking abilities
• Confident working in lean teams with multiple priorities

Apply for this position

• Submit your resume, indicating your expected salary to [e-mail]
• This position is only open to Singaporean/PR candidates.
• Only shortlisted candidates will be contacted.

In your application, share with us:

• Who is your favourite film director
• One of your favourite films & why
• The last film you watched
  Welcome to keep the above brief and under 100 words

Note: Filmhouse currently does not have a website as we’re still developing our company website.