Marketing Executive

Zen Beauty Pte Ltd; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A dynamic beauty brand in Singapore is looking for a Social Media & Influencer Marketing Executive. This role involves executing social media strategies, managing influencer relationships, and driving impactful marketing campaigns. The ideal candidate has a proven background in social media marketing, understands digital culture, and is proficient in data analysis. They will have the freedom to explore creative avenues while contributing to brand visibility and growth. Competitive salary and a chance to grow await the right candidate.

Benefits

Competitive salary and benefits

Room for growth

Creative freedom

Qualifications

• Proven experience in social media marketing, influencer outreach, or content marketing (beauty or lifestyle brands preferred).
• Strong understanding of how creators, algorithms, and platforms actually work.
• Highly independent, proactive, and resourceful.

Responsibilities

• Own and execute social media and influencer strategy across platforms.
• Source, manage, and grow relationships with influencers, creators, KOLs, and brand ambassadors.
• Plan and launch influencer campaigns to drive leads and conversions.

Skills

Social media marketing

Influencer outreach

Content marketing

Data analysis

Creative storytelling

Job description

We’re not just in the beauty business, we’re in the business of building desire, community, and influence.

As a fast-growing beauty brand, we’re looking for a Social Media & Influencer Marketing Executive who lives and breathes content, understands digital culture, and knows how to turn attention into leads and revenue.

This role is perfect for someone who thinks like a creator and executes like a marketer.

What You’ll Do

• Own and execute our social media and influencer strategy across platforms (Instagram, TikTok, Facebook, and emerging channels).

• Source, manage, and grow relationships with influencers, creators, KOLs, and brand ambassadors.

• Plan and launch influencer campaigns that drive leads, conversions, and brand credibility — not just likes.

• Collaborate with internal teams to align content, promotions, and campaigns with sales goals.

• Analyze content and influencer performance to optimize ROI, engagement, and conversions.

• Stay ahead of beauty, creator, and social media trends to keep our brand culturally relevant.

What We’re Looking For

• Proven experience in social media marketing, influencer outreach, or content marketing (beauty or lifestyle brands preferred).

• Strong understanding of how creators, algorithms, and platforms actually work.

• Highly independent, proactive, and resourceful — you get things done without being micromanaged.

• A creative eye for aesthetics, storytelling, and brand consistency in the beauty space.

• Comfortable working with data, tracking performance, and improving campaign results.

• Excellent communication skills and ability to manage multiple collaborations at once.

Bonus Points If You Have

• Experience managing UGC, KOL seeding, or paid influencer campaigns.

• Familiarity with performance-driven social campaigns (leads, bookings, sales).

• Experience working with agencies, creators, or in-house content teams.

What You’ll Get

• The chance to work in a fast-moving, creative beauty brand with real room to grow.

• Competitive salary and benefits.

• Freedom to experiment, create, and build campaigns that actually matter.

• Direct impact on brand growth, visibility, and revenue.