Marketing Communications Executive (Digital Assets)

VAST STARS CAPITAL PTE. LTD.; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A growing technology firm in Singapore is seeking a Marketing Communications Executive to create and manage content that builds brand presence. Candidates should have strong writing skills, 0-2 years of experience in marketing or communications, and familiarity with fintech. This role offers great exposure in the digital assets space, involving various platforms and community engagement.

Qualifications

• 0–2 years of experience in content, marketing, or communications.
• Comfortable with multiple content tools.

Responsibilities

• Draft blog posts, newsletters, and press releases.
• Maintain content calendar and upload content.
• Monitor competitor updates and propose content ideas.
• Track engagement metrics and prepare reports.

Skills

Strong writing and editing skills

Familiarity with digital assets, fintech, or Web3 concepts

Strong sense of digital culture

Organized and detail-oriented

Experience with Google Docs, Notion, Canva/Figma

Tools

Google Docs

Notion

Canva/Figma

Google Analytics

Job description

We are seeking a Marketing Communications Executive to join our fast-growing marketing team. You will help create, manage, and distribute content that educates users, builds trust, and grows our brand presence across multiple platforms. This is a great opportunity to gain experience in the digital assets and emerging technology space, working alongside experienced marketers, product managers, and community leads.

Key Responsibilities

• Content Creation – Draft blog posts, newsletters, press releases, and educational articles on digital assets, financial technology, and emerging trends. Create engaging short-form copy for social media platforms (Twitter/X, Telegram, LinkedIn, Discord, Reddit). Assist with product guides, FAQs, and knowledge-base articles. Support script writing for webinars, AMAs, and video content.
• Content Management – Maintain and update the content calendar across platforms (Medium, Twitter/X, LinkedIn, YouTube). Upload and format content for the website/blog. Coordinate translation/localization with regional teams.
• Community & Campaign Support – Adapt content to fit audience tone and platform style (e.g., professional on LinkedIn, conversational on Telegram). Assist in executing co-marketing campaigns with partners and ecosystem collaborators. Monitor competitor updates and industry news to propose timely content ideas.
• Analytics & Reporting – Track engagement metrics (views, CTR, shares) and prepare weekly performance reports. Suggest improvements based on data-driven insights.

Requirements

• Strong writing and editing skills in English (Mandarin language is a plus).
• 0–2 years of experience in content, marketing, or communications (internships accepted).
• Familiarity with digital assets, fintech, or Web3 concepts (wallets, platforms, digital products).
• Strong sense of digital culture (social media trends, community voice).
• Organized, detail-oriented, and able to manage multiple deadlines.
• Comfortable with tools such as Google Docs, Notion, Canva/Figma, and scheduling platforms.

Nice to Have

• Previous involvement in online communities or fintech/digital asset projects.
• Knowledge of SEO and content optimization.
• Experience with analytics dashboards (Google Analytics, SimilarWeb, or Dune/Nansen equivalents).
• Basic graphic design or video editing skills.