Marketing Assistant

HORIZON AUTOMOTIVE PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading automotive company in Singapore is seeking a Marketing Executive to manage digital and offline marketing initiatives. Responsibilities include formulating marketing plans, creating engaging content across social media, and managing marketing campaigns to effectively drive brand awareness. The candidate should possess a degree or diploma in Marketing and demonstrate strong communication skills along with project management capabilities. This role provides a dynamic work environment with opportunities to shape marketing strategies.

Qualifications

• Degree or Diploma in Marketing, Communication or related fields.
• Articulate with good communication and presentation skills.
• Strong understanding and passion for social media and artwork creation software.

Responsibilities

• Formulate and implement marketing plans across various platforms.
• Project manage marketing campaigns from planning to reporting.
• Create content for social media to increase brand awareness.

Skills

Strong understanding of social media platforms

Artwork creation software (e.g., Canva, Da Vinci)

Good communication and presentation skills

Project management capabilities

Education

Degree or Diploma in Marketing or Communications

Job description

Responsibilities

• Formulation and implementation of the marketing plan across digital, offline and social platforms to drive awareness and leads generation
• Effectively project manage assigned marketing campaigns in their entirety - from planning, tracking and reporting on return on investment
• Strategise and create content across various social media channels to increase brand awareness (incl creating creative & copy), editing photography, gifs, short video editing, stickers, stories (live + designed/posted), filming of short videos
• Day to Day management of all social accounts including engaging consumers, responding to questions or complaints, and to promoting company initiatives through socials or digital communication channels
• Research on market trends, market opportunity, and competitor and target customer analysis to inform future value propositions
• Work closely with Sales Department and Group Marketing Department to conceptualize and manage events
• Create detailed proposals for events which include objectives, timeline, location, stakeholders involved, fiscal requirements and prepare budgetary recommendations
• Manage event processes and execution including but not limited to budgeting, registration, coordination and operations
• Evaluate success of executed marketing activities
• Participate in ad hoc projects as required

Requirements

• Degree or Diploma in Marketing, Communication or related fields
• Articulate with good communication and presentation skills
• Strong understanding and passion in the social media platforms and artwork creation software like Canva, Da vinci
• Resourceful, motivated with strong ability to manage multiple projects, timelines and deliverables
• Internship or project experience in marketing communications / event executive role advantageous