MARKETING AND SALES REPRESENTATIVE (FOOD & BEVERAGE SERVICES)

RAFFLES EMPLOYMENT PTE. LTD.; Singapore; On-site; SGD 30,000 - 60,000; Full time

Job summary

A leading hospitality firm in Singapore is seeking a passionate marketing professional to drive marketing strategies and achieve sales targets. You will manage campaigns, enhance brand visibility, and provide excellent customer service to build loyalty. The ideal candidate has experience in marketing within the hospitality sector and excels in relationship-building. This role offers a dynamic working environment with opportunities for professional growth.

Qualifications

• Proven track record in developing and executing marketing strategies.
• Ability to achieve sales targets and pursue leads.
• Strong customer service and relationship-building skills.

Responsibilities

• Develop and execute marketing strategies for restaurant openings and promotions.
• Manage campaigns through digital and traditional advertising.
• Build and maintain relationships with guests and clients.
• Meet and exceed monthly and quarterly sales goals.
• Manage reservations and respond to customer inquiries professionally.
• Ensure a consistent brand experience and service excellence.

Job description

Marketing duties

• Develop and execute marketing strategies: Create and implement marketing plans for restaurant openings, menu changes, and promotions.
• Manage campaigns and promotions: Plan and execute campaigns through digital, social media, and traditional advertising channels.
• Oversee brand visibility: Utilize various channels to enhance brand visibility and manage brand-aligned content.
• Analyze market trends: Study the target market and competitors to craft strategic engagement plans.
• Track performance: Analyze the return on investment (ROI) of marketing activities, social engagement, and guest feedback.

Sales duties

• Achieve sales targets: Meet and exceed monthly and quarterly sales goals.
• Develop sales leads: Prepare action plans for finding and pursuing sales leads and prospects.
• Build and maintain relationships: Foster strong relationships with repeat guests, VIPs, concierges, and walk-in customers.
• Upsell products: Promote premium menu items or packages to increase average spend per guest.
• Handle inquiries and reservations: Manage reservations and respond to customer inquiries and special requests in a timely and professional manner.
• Identify new opportunities: Pursue new business opportunities, partnerships, and market segments.

Customer service and relations

• Provide proactive customer service: Ensure information is accessible and responsive to client needs.
• Build guest loyalty: Ensure a consistent brand experience and deliver service excellence to build guest loyalty.
• Manage reservations: Handle reservations across phone, email, and online booking platforms.