Marketing Account Executive

EMPLIFI PTE. LTD.; Singapore; On-site; SGD 40,000 - 70,000; Full time

Job summary

A marketing solutions company in Singapore is seeking a skilled individual to lead client partnerships and manage campaigns. The role involves monitoring performance metrics and ensuring project timelines are met. Ideal candidates will have a degree in Mass Communications or Marketing, certified skills in relevant software, and strong problem-solving abilities. Adaptability and independence are essential for this dynamic position.

Qualifications

• At least a Bachelor's Degree, Post Graduate Diploma, or Professional Degree in Mass Communications, Marketing or similar.
• A good command of the English language (written and spoken).
• Proficient in Microsoft Office (Word, PowerPoint, Excel).
• Proficient in Adobe Photoshop/Illustrator or Canva.
• Proficient in video editing software or video editing apps (e.g. Capcut).

Responsibilities

• Lead regular work-plan meetings, monthly strategic reviews, and quarterly business reviews.
• Translate business goals into clear marketing roadmaps, KPIs, and timelines.
• Proactively spot growth opportunities and upsell relevant services.
• Own the master content & shoot calendar; ensure deadlines are met.
• Coordinate internal creatives, videographers, and media buyers.

Skills

Communication

Marketing strategy

Project management

Problem-solving

Adaptability

Education

Bachelor's Degree in Mass Communications or Marketing

Tools

Microsoft Office

Adobe Photoshop

Video editing software

Canva

Job description

Client Partnership

• Lead regular work‑plan meetings, monthly strategic reviews and quarterly business reviews.
• Translate business goals into clear marketing roadmaps, KPIs and timelines.
• Proactively spot growth opportunities and upsell relevant TWS services.

Project & Campaign Management

• Own the master content & shoot calendar; ensure briefs, assets and approvals hit deadline.
• Coordinate internal creatives, videographers and media buyers; remove blockers fast.
• Manage scopes, timelines, budgets and post‑campaign wrap‑ups.

Performance & Reporting

• Monitor Meta/TikTok/Google dashboards and social analytics; flag under‑performing ads within 48h.
• Prepare concise monthly performance decks with insights, optimisation plans and clear next steps.

Quality Control

• Review copy, design, video edits and landing pages for brand consistency and technical accuracy before client share.
• Conduct weekly checklist audits to maintain TWS standards.

Process Improvement

• Feed real‑time feedback into our Notion “Control Tower” to streamline workflows and automate repetitive tasks.
• Document SOPs and share best practices with the wider AM team.

Requirements

• At least either a Bachelor's Degree, Post Graduate Diploma or Professional Degree in Mass Communications, Marketing or similar.
• A good command of the English language (written and spoken)
• Proficient in Microsoft office (Word, Powerpoint, Excel)
• Proficient in Adobe photoshop/Illustrator OR Canva
• Proficient in video editing software OR video editing apps (e.g. Capcut)
• Must be able to multi‑task and be quick on your feet.
• Will need to be independent, resourceful and adaptable
• Will need to be able to problem‑solve