Head of Marketing, APAC (Australia, Singapore)

Shopify; Singapore; On-site; SGD 130,000 - 160,000; Full time

Job summary

A leading e-commerce platform in Singapore is seeking a Head of Marketing for the APAC region. This pivotal leadership role involves setting the regional marketing strategy, leading a high-performing team, and driving growth through data-driven strategies and Account-Based Marketing. The ideal candidate will have a strong B2B marketing background, particularly in the technology sector, and a proven track record of exceeding targets.

Qualifications

• Track record of exceeding pipeline and revenue targets.
• Experience in demand generation engines, particularly ABM.
• Ability to thrive in chaotic environments.

Responsibilities

• Set regional marketing strategy and co-own revenue targets.
• Directly lead and develop a high-performing regional team.
• Represent regional marketing performance to global teams.
• Conduct analysis on marketing program performance.

Skills

B2B marketing leadership

Account-Based Marketing (ABM)

Data analysis

Team leadership

Communication and influence

Tools

Modern marketing technologies

Job description

Head of Marketing, APAC (Australia, Singapore)

Join to apply for the Head of Marketing, APAC (Australia, Singapore) role at Shopify

Head of Marketing, APAC (Australia, Singapore)

Join to apply for the Head of Marketing, APAC (Australia, Singapore) role at Shopify

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About Shopify

Opportunity is not evenly distributed. Shopify puts independence within reach for anyone with a dream to start a business. We propel entrepreneurs and enterprises to scale the heights of their potential. Since 2006, we’ve grown to over 8,300 employees and generated over $1 trillion in sales for millions of merchants in 175 countries.

About The Role

About Shopify

Opportunity is not evenly distributed. Shopify puts independence within reach for anyone with a dream to start a business. We propel entrepreneurs and enterprises to scale the heights of their potential. Since 2006, we’ve grown to over 8,300 employees and generated over $1 trillion in sales for millions of merchants in 175 countries.

This is life-defining work that directly impacts people’s lives as much as it transforms your own. This is putting the power of the few in the hands of the many. This is a future with more voices rather than fewer.

About The Role

We are searching for a marketing leader to drive our up-market growth across the Asia Pacific (APAC) region. As the Head of Marketing, Asia Pacific, you will lead marketing's contribution to our regional business goals.

This is a pivotal leadership role. You will sit on the APAC Senior Leadership Team (SLT), serving as the voice of marketing and a key architect of our regional strategy. You will lead through a combination of direct team management and cross-functional influence to ensure Marketing exceeds its overall pipeline goals. Your mission is clear: build a world-class marketing function that delivers predictable, scalable pipeline and drives revenue.

What You'll Do

• Set the Regional Strategy: As a member of the APAC SLT, co-own the regional revenue targets and develop the overarching marketing strategy to drive market penetration and meet our growth goals.
• Lead & Develop Your Team: Directly lead, coach, and inspire a high-performing regional team focused on Account-Based Marketing (ABM) and local campaigns, fostering a culture of accountability and impact.
• Represent Marketing Results: Take accountability for total regional marketing performance. You'll do this by building exceptional partnerships with global functional teams—including Partner, Events, Brand, and Performance Marketing—to rally the cross-functional team behind APAC’s strategic priorities.
• Immerse in the Data: Hunt for funnel insights to refine marketing strategies for distinct customer segments and countries. Conduct frequent analysis on program performance to scale efforts, ensure an efficient marketing mix, and achieve KPIs.
• AI Reflexivity: You lead the team from the front when it comes to pushing the boundaries of AI usage to drive efficiency and impact.
• Communicate & Influence: Communicate insights, learnings, results, and recommendations to stakeholders at all levels on a regular cadence, ensuring alignment and celebrating progress.
• Be the Voice of the Region: Translate our global brand campaigns into locally resonant "expressions" that connect with customers across APAC, providing critical market feedback back into global teams.
  
  
  

What You'll Bring

• A significant track record of B2B marketing leadership within the APAC technology or SaaS sector, with a clear history of exceeding pipeline and revenue targets.
• Deep expertise in building demand generation engines, particularly with Account-Based Marketing (ABM) programs, working in close partnership with Sales and Partnerships groups.
• A tendency to lead from a position of being in the work, with the team, as a deep craft expert.
• A talent for building, coaching, and inspiring high-performing teams. You are a leader who develops leaders.
• An ability to thrive in chaos, resolve ambiguity, and be solutions-oriented. You have a proven ability to juggle multiple high-impact projects and rally teams behind solutions.
• Mastery of leading in a matrixed environment. You excel at driving results through both direct reports and high-leverage, cross-functional influence.
• Deeply proficient in modern marketing technology and data systems.
  
  
  

About You

Moving at our pace brings a lot of change, complexity, and ambiguity—and a little bit of chaos. Shopifolk thrive on that and are comfortable being uncomfortable. That means Shopify is not the right place for everyone.

Before you apply, consider if you can:

• Care deeply about what you do and about making commerce better for everyone.
• Excel by seeking professional and personal hypergrowth.
• Keep up with an unrelenting pace (the week, not the quarter).
• Be resilient and resourceful in the face of ambiguity and thrive on (rather than endure) change.
• Bring critical thought and opinion.
• Use AI tools reflexively as part of your fundamental workflow.
• Embrace differences and disagreement to get shit done and move forward.
• Work digital-first for your daily work.
  
  
  

About Shopify

Opportunity is not evenly distributed. Shopify puts independence within reach for anyone with a dream to start a business. We propel entrepreneurs and enterprises to scale the heights of their potential. Since 2006, we’ve grown to over 8,300 employees and generated over $1 trillion in sales for millions of merchants in 175 countries.

This is life-defining work that directly impacts people’s lives as much as it transforms your own. This is putting the power of the few in the hands of the many, is a future with more voices rather than fewer, and is creating more choices instead of an elite option.

About You

Moving at our pace brings a lot of change, complexity, and ambiguity—and a little bit of chaos. Shopifolk thrive on that and are comfortable being uncomfortable. That means Shopify is not the right place for everyone.

Before you apply, consider if you can:

• Care deeply about what you do and about making commerce better for everyone
• Excel by seeking professional and personal hypergrowth
• Keep up with an unrelenting pace (the week, not the quarter)
• Be resilient and resourceful in face of ambiguity and thrive on (rather than endure) change
• Bring critical thought and opinion
• Use AI tools reflexively as part of your fundamental workflow
• Embrace differences and disagreement to get shit done and move forward
• Work digital-first for your daily work

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Software Development

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