Growth Marketing Lead for Mass-Market Apps

P2P; Singapore; On-site; SGD 80,000 - 120,000; Full time

Job summary

A tech-driven financial services company in Singapore is seeking a Growth Marketing Manager to lead user acquisition and engagement for their consumer app. The ideal candidate should have 4–6 years of experience in performance marketing, focusing on mass-market tech services or entertainment apps. Responsibilities include managing paid campaigns, monitoring performance, and collaborating with cross-functional teams. This is a great opportunity for a commercially minded marketer passionate about tech and data-driven strategies.

Qualifications

• 4–6 years of experience in performance marketing.
• At least 1 year in mass-market tech services, productivity, or entertainment apps.
• Strong analytical mindset and data fluency.
• Proven track record managing large-scale acquisition campaigns.

Responsibilities

• Develop, launch, and optimize paid campaigns.
• Monitor campaign performance using tools.
• Produce detailed reports on marketing KPIs.

Skills

Performance marketing

Data-driven marketing

Campaign management

User behavior analysis

Creativity in marketing

Tools

Google Ads

Meta Ads

Google Analytics

Job description

A tech-driven financial services company in Singapore is seeking a Growth Marketing Manager to lead user acquisition and engagement for their consumer app. The ideal candidate should have 4–6 years of experience in performance marketing, focusing on mass-market tech services or entertainment apps. Responsibilities include managing paid campaigns, monitoring performance, and collaborating with cross-functional teams. This is a great opportunity for a commercially minded marketer passionate about tech and data-driven strategies.