Growth and Community Specialist

Phillip Securities Pte Ltd; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A finance media brand in Singapore is seeking a driven marketer to enhance audience growth and community engagement. The role involves driving growth across platforms such as YouTube and TikTok, optimizing content, and supporting business development initiatives. Candidates should have at least two years of experience in digital marketing and a strong interest in finance. Join a creative team dedicated to building relatable finance content in a growing regional market.

Benefits

Develop skills in content strategy and analytics

Part of a creative team

Contribute to company growth

Qualifications

• Minimum two years of experience in digital marketing or social media.
• Comfortable with analytics, performance tracking, and structured workflows.
• Familiar with common marketing tools and platforms.

Responsibilities

• Drive audience growth across different social media platforms.
• Improve titles, hooks, and posting schedules for better engagement.
• Build community engagement through interactive content.
• Track performance metrics and recommend improvements.
• Support commercial activities and sponsor campaigns.
• Coordinate partnerships for overseas expansion.
• Conduct market analysis to guide strategies.

Skills

Interest in finance

Digital marketing experience

Understanding of social algorithms

Analytics and performance tracking

Tools

Marketing tools

Content planning systems

Social dashboards

Job description

We are looking for a driven and analytical marketer with a strong interest in finance to scale our audience, deepen community engagement, and support the commercial growth of a fast-growing finance media brand. This role contributes directly to reach, retention, business development, and overseas expansion initiatives.

Responsibilities

• Drive audience growth across YouTube, TikTok, Instagram, Facebook, and LinkedIn based on data and platform insights.
• Improve titles, thumbnails, hooks, and posting schedules to increase reach, watch time, and returning viewers.
• Build community engagement through posts, polls, replies, Q&A formats, and platform-specific engagement tools.
• Track performance metrics, identify growth opportunities, and recommend actionable improvements.
• Support commercial activities, including sponsor campaigns, KOL collaborations, and business development outreach.
• Coordinate partnerships, collaborators, and growth projects for overseas expansion.
• Conduct trend research, market analysis, and competitor reviews to guide content and commercial strategy.

Requirements

• Strong interest in finance and financial literacy.
• Minimum two years of experience in digital marketing or social media.
• Understanding of social algorithms, audience retention, and platform optimisation.
• Comfortable with analytics, performance tracking, and structured workflows.
• Familiar with common marketing tools, content planning systems, or social dashboards.

Bonus Skills

• Experience growing a digital audience on YouTube, TikTok, or Instagram.
• Experience coordinating influencers or KOL partners.
• Basic SEO skills, simple editing, or visual asset creation.

Why Join Us

• Contribute directly to PYTCH’s growth and expansion strategy.
• Develop skills in content strategy, analytics, business development, and community management.
• Be part of a creative team building relatable finance content for a growing regional audience.