The Business Development Executive / Senior Executive is accountable for driving revenue and enrolment growth for ISCA’s professional qualification programmes, including Sustainability, and Financial Forensics.
This role is a frontline sales and growth position, responsible for generating leads, converting prospects, closing enrolments, and developing high-impact partnerships. The incumbent will actively expand market presence, build a strong sales pipeline, and consistently achieve enrolment and revenue targets through structured outreach, relationship management, and data-driven sales execution.
Key Responsibilities
1. Sales, Business Development & Revenue Ownership
- Own and deliver sales, enrolment, and revenue targets for assigned professional qualification programmes.
- Develop and execute go-to-market and sales strategies to grow enrolments across corporate, university, and professional body segments.
- Identify, qualify, and pursue new revenue opportunities, including bulk enrolments, corporate sponsorships, and institutional partnerships.
- Actively manage the end-to-end sales cycle — from prospecting and needs analysis to proposal, follow-up, and enrolment confirmation.
- Maintain a healthy and accurate sales pipeline, ensuring timely conversion and forecasting accuracy.
- Analyse sales performance, conversion rates, and market trends, and recommend actions to improve close rates and market penetration.
- Prepare and present commercial proposals, partnership decks, and pricing offers to close deals.
2. Leads & Relationship Management
- Proactively manage, nurture, and convert leads using the CRM system, ensuring disciplined follow-up and pipeline progression.
- Build and sustain long-term, revenue-generating relationships with employers, universities, training partners, and prospective learners.
- Act as a key account manager for strategic partners, identifying repeat and upsell opportunities.
- Work closely with internal stakeholders to ensure seamless onboarding, programme delivery, and high partner and participant satisfaction.
3. Outreach & Market Engagement
- Plan and execute high-impact outreach and demand-generation activities, including roadshows, briefings, information sessions, and industry events.
- Represent ISCA at education fairs, career events, and conferences to generate leads and convert interest into enrolments.
- Collaborate with employers and industry partners to co-create learning, networking, and engagement initiatives that drive enrolment outcomes.
- Gather market insights and customer feedback to refine messaging, value propositions, and sales strategies.
Requirements
- Bachelor’s degree in business or business-related field.
- At least 2 years of experience in sales, business development, or partnership management, preferably within the education, training, or professional services sector.
- Proven track record in achieving sales and revenue targets and managing a sales pipeline.
- Strong communication, presentation, and relationship management skills.
- Proactive, results-driven, and able to work both independently and collaboratively in a fast-paced environment.
- Prior knowledge in SSG funding will be an advantage.
- Self-motivated, with the ability to work independently and as part of a team.
- Adaptability in a fast-paced, dynamic work environment.
- Proficient in time management, with the ability to prioritize tasks effectively.