Digital Marketing and Event Specialist

Sir Manasseh Meyer International School; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

An esteemed educational institution in Singapore seeks a Digital Marketing and Event Specialist to enhance visibility and manage events. You'll support the marketing strategy, oversee digital platforms, and ensure engaging promotions for school activities. Key qualifications include a diploma in marketing and strong organizational skills. This role emphasizes collaboration with various teams and demands proficiency in event planning and digital marketing tools. Join us in fostering a vibrant school environment.

Qualifications

• At least a Diploma in marketing, event management, hospitality, or a related field.
• Knowledge of marketing principles and event management best practices is an advantage.
• Experience with various digital and print marketing platforms is an advantage.
• Experience in event planning and marketing.

Responsibilities

• Support SMMIS marketing strategy, increasing enquiries and visibility.
• Manage school website and social media pages.
• Create engaging content for event promotion.
• Coordinate logistical aspects of all events.

Skills

Organisational skills

Time management

Written communication

Verbal communication

Problem-solving

Education

Diploma in marketing or related field

Tools

Event planning software

Marketing tools

Job description

Digital Marketing and Event Specialist

SMMIS is looking for a Digital Marketing and Event Specialist to start ASAP.

Job Purpose

• Support the SMMIS marketing strategy, increasing enquiries and visibility of enrolment.
• Support school events and internal marketing.

Digital Marketing and Promotion

• Manage school website and social media pages, creating and updating competitive content and engaging audiences through organic and paid campaigns.
• Manage print marketing materials such as Honey Kids Asia and Expat Living.
• Coordinate with the Digital Marketing Agency to ensure competitive impact.

Event Planning and Strategy

• Create engaging content for event promotion, including invitations, registration pages, and marketing copy.
• Develop and implement marketing strategies for school-related events such as Open House, International School Fairs, corporate gatherings, and celebrations.
• Promote events through social media, email marketing, website content, and partnerships.
• Analyse event marketing campaigns and report on key performance indicators (KPIs).
• Create detailed project plans, including timelines, budgets, and resource allocation.
• Identify and secure suitable venues, vendors (catering, audio‑visual, etc.), and speakers.
• Develop event agendas and promotional materials.
• Manage event budgets and track expenses.

Event Execution and Logistics

• Coordinate all logistical aspects of the event such as venue setup, catering, audio‑visual equipment, and registration.
• Manage on‑site event operations, troubleshoot issues, and ensure smooth event flow.
• Oversee event setup, breakdown, and post‑event activities.
• Collect feedback from attendees through surveys and other means.

School Decoration and Visual Branding

• Support faculty in seasonal and thematic decorations across school spaces.
• Ensure visual presentation of public areas, noticeboards, and student work displays align with the school’s brand and values.
• Collaborate with academic and operations teams to deliver a vibrant and inspiring campus environment.

Collaboration and Communication

• Work closely with internal teams (Admissions, Faculty) and external vendors to ensure seamless event execution.
• Communicate effectively with event stakeholders, including attendees, speakers, and sponsors.
• Manage relationships with vendors and negotiate contracts.

Post‑Event Analysis

• Analyse event data and prepare reports on performance, including attendance, engagement, and return on investment (ROI).
• Identify areas for improvement and make recommendations for future events.

Requirements

• At least a Diploma in marketing, event management, hospitality, or a related field.
• Knowledge of marketing principles and event management best practices is an advantage.
• Experience with various digital and print marketing platforms is an advantage.
• Experience in event planning and marketing.
• Experience with photography is a plus.
• Strong organisational and time‑management skills.
• Excellent written and verbal communication skills.
• Ability to manage multiple tasks and projects simultaneously.
• Proficiency in event planning software and marketing tools.
• Strong problem‑solving and decision‑making skills.
• Ability to work independently and as part of a team.

Safeguarding

The School is committed to safeguarding and promoting the welfare of students, children and young people and expects all employees, volunteers and other third parties to share this commitment. Safer recruitment practice and pre‑employment background screening will be undertaken before any appointment is confirmed. All positions are subject to background check clearance and successful employment references.

The job holder’s responsibility for promoting and safeguarding the welfare of children and young people is to adhere to and ensure compliance with the school's Safeguarding, Child Protection Policy and Procedures at all times. If, in the course of carrying out the duties of the role, the job holder identifies any instance that a child is suffering or likely to suffer significant harm either at school or at home, the job holder must report any concerns to the School’s Safeguarding Lead or to the Principal accordingly.