Digital Executive / Senior Digital Executive

HAVAS MEDIA ASIA PACIFIC PTE. LTD.; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A leading media agency in Singapore is looking for a Digital Executive / Senior Digital Executive to support the digital media team. You will develop media strategies, manage client relationships, and analyze campaign performance using various digital platforms. Ideal candidates have a background in marketing, possess strong analytical skills, and are adept with tools like Google Ads and Facebook Ads Manager. Join a reputed agency with a commitment to diversity and an award-winning culture.

Qualifications

• 1-2 years of digital paid media experience is required.
• Competency in MS Office, particularly Excel and PowerPoint is a must.
• Good analytical skills and attention to detail are essential.

Responsibilities

• Develop and implement digital media strategies for clients.
• Coordinate and execute campaign proposals with media traders.
• Analyze campaign performance using analytics platforms.

Skills

Digital media strategies development

Tactical innovation across digital platforms

Data analysis

Client relationship management

Campaign performance monitoring

Education

Tertiary qualifications in marketing or communications

Tools

Google Ads

Facebook Ads Manager

DV360

Google Analytics

Adobe Analytics

Job description

Havas Media Singapore is looking for a Digital Executive / Senior Digital Executive to support our digital media team in media planning and operations across digital channels.

Main Responsibilities:

Digital Media Planning

• Work closely with the team in developing digital media strategies and recommendations to help clients achieve their KPIs
• Drive strategic and tactical innovation across digital buying/marketing tools and platforms across Social, Display, and Mobile (e.g. Facebook Ads Manager, Google Ads, DV360, Google Analytics, Adobe Analytics, Google Tag Manager, Adobe Launch)
• Build strong relationships with key clients, working closely with them on a day-to-day basis to implement digital campaign strategies, covering media planning, data analysis, publisher negotiations, and more
• Work with internal and external stakeholders to ensure smooth delivery of campaign operations
• Prepare interim and end-of-campaign reports for performance analysis. Use analytics platforms (Google Analytics, Appflyers) to understand the impact of media activity on business performance and use this insight to supplement reports

Campaign Implementation / Operations

• Work with media traders to coordinate the end-to-end execution of the campaign proposals
• Book and activate campaigns – both managed service and self-service across various platforms, mainly for social and display
• Support the digital ad operations, including review of creative assets in accordance with channel specifications and ad trafficking
• Liaise with clients for material submission which meet the best practice guidelines for the ad format; work with media owners to ensure that the guidelines are up to date and accurate
• Monitor and optimise campaign performance across channels

Requirements for this role:

• Tertiary qualifications in marketing, communications, or other relevant disciplines
• 1-2 years of digital paid media working experience in marketing and communications functions
• Competency in MS Office (particularly Excel and PowerPoint)
• Good with numbers

Qualities we are looking for:

• Team player – responsible, accountable, and collaborative
• Can-do attitude – keen to learn new skills, pro-active, and takes ownership over tasks and projects
• Highly analytical, well-organised and has great attention to detail with a focus on quality of results
• Strong communication (verbal, written, and presentation) and interpersonal skills
• Interest in the media and advertising landscape in Singapore

*Kindly note that only shortlisted candidates will be contacted.*

About Havas Singapore

Within our Singapore Village is a network of business units including Havas Media, Arena Media, Havas Play and BLKJ Havas, offering services across media, social, PR, and creative. Since 2015, we’ve had an unbroken streak of Agency of the Year (AOTY) wins across disciplines, including Integrated Marketing AOTY, Media AOTY, Specialist AOTY, and PR AOTY.

We are also committed to building a diverse culture where our people can grow, thrive, and feel that they belong. In 2023 and 2024, we've attained Best Agency Culture at Marketing Interactive’s Agency of the Year Awards, and are a Great Place To Work Certified agency.

Here at Havas, we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual's ability to perform their job.