Digital Content Writer (SEO)

OOM PTE. LTD.; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A leading digital marketing agency in Singapore seeks a skilled SEO Content Writer to create impactful digital content. Responsibilities include developing SEO strategies, conducting keyword research, and writing engaging copy for various platforms. Candidates with 1-3 years of experience in SEO writing and strong attention to detail are encouraged to apply. Fresh graduates with a passion for writing are also welcome.

Qualifications

• 1–3 years of experience in SEO writing or content strategy.
• Solid understanding of on-page SEO and keyword research.
• Excellent writing and editing skills with attention to detail.
• A portfolio demonstrating strong SEO content is required.

Responsibilities

• Develop and implement effective SEO strategies.
• Conduct in-depth keyword research for optimization.
• Write clear and engaging content for various digital platforms.
• Optimize content for search engines and user experience.
• Collaborate with teams for consistent messaging.
• Stay updated on SEO trends and best practices.
• Conduct content audits and refresh outdated material.
• Proofread and edit content for quality.

Skills

SEO writing

Content strategy

Collaboration

Keyword research

On-page optimization

Editing

Tools

Google Analytics

SEMrush

Ahrefs

Surfer SEO

Job description

Overview

We’re looking for a skilled and creative SEO Content Writer to craft high-impact digital content that drives visibility, engagement, and conversions. In this role, you'll develop SEO-driven strategies, write compelling copy, and collaborate with cross-functional teams to bring content to life across multiple platforms. If you're passionate about blending creativity with performance, we’d love to hear from you.

Key Responsibilities

SEO Strategy

• Develop and implement effective SEO strategies to boost organic search rankings and drive qualified traffic.

Keyword Research

• Conduct in-depth keyword research to identify high-value terms and ensure content is optimized for both users and search engines.

Content Creation

• Write clear, engaging, and original content for websites, blogs, product descriptions, landing pages, and other digital assets.

On-Page Optimization

• Optimize content elements such as metadata, headings, internal linking, and keyword placement to enhance visibility and performance.

Collaboration

• Work closely with Account Management and Design teams to maintain consistent messaging, tone, and branding across all content.

Industry Awareness

• Stay updated on the latest SEO trends, algorithm changes, and industry best practices to ensure content remains competitive.

Content Audits & Updates

• Conduct regular content audits, refresh outdated material, and propose new content ideas based on performance insights.

Editing & Quality Control

• Proofread and edit content to ensure high standards of grammar, clarity, consistency, and brand voice.

Requirements

• Experience: 1–3 years in SEO writing, content strategy, or a related role. Agency experience is a plus.
• SEO Knowledge: Solid understanding of on-page SEO, keyword research, and optimization best practices.
• Writing Skills: Excellent writing, editing, and research abilities with strong attention to detail and a flair for storytelling.
• Portfolio: A portfolio or writing samples demonstrating strong SEO content and creative execution.
• Tools: Familiarity with tools like Google Analytics, SEMrush, Ahrefs, or Surfer SEO is a bonus.

Fresh graduates with strong writing skills and a willingness to learn are also encouraged to apply.