Creative Marketing Specialist

TRIDENT DIGITAL TECH PTE. LTD.; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A tech company in Singapore is seeking a creative content professional to develop and execute content strategies that build brand awareness and engage audiences. Collaborate with teams to deliver cohesive marketing initiatives while ensuring alignment with the brand. Candidates should have proven experience in content marketing and proficiency with analytic tools. Basic skills in video production are a plus.

Qualifications

• Proven experience in content marketing, including social media and email.
• Proficiency with analytics and management tools.
• Basic skills in motion design and video production.

Responsibilities

• Develop and implement impactful content strategies.
• Manage audience engagement across media channels.
• Collaborate with cross-functional teams to meet goals.
• Assist in organizing marketing-related tasks and meetings.

Skills

Content marketing

Social media management

Audience engagement

Analytical skills

Tools

Google Analytics

Social media management platforms

Job description

We’re looking for a creative content professional to join our team!

This role will be responsible for developing and executing content strategies that build brand awareness, engage audiences, and support business growth. You’ll collaborate with cross-functional teams to bring marketing initiatives to life while ensuring all content aligns with our brand and objectives.

Key Responsibilities

1. Content Strategy & Creation

• Develop and implement content strategies aimed at driving awareness, engagement, and virality across digital platforms.
• Design and create high-quality creative materials for various digital platforms (web, social media, email) and print, ensuring alignment with brand identity and business objectives.

2. Audience Engagement

• Manage and expand the audience across owned media channels, including social media and email marketing.
• Analyse content performance and audience insights to optimise future content strategies and improve engagement metrics.

3. Cross-Functional Collaboration

• Collaborate closely with internal teams such as business, product, sales, and operations to deliver cohesive solutions that meet project requirements and deadlines.
• Ensure all content aligns with the broader company goals and supports marketing campaigns.

4. Support & Administrative Tasks

• Assist in organizing and managing marketing-related meetings, including taking minutes and preparing reports as needed.
• Provide general support to the marketing team, including project coordination and task management.

Requirements

• Proven experience in social media, email, and content marketing.
• Proficiency with tools such as Google Analytics and social media management platforms.
• Basic skills in motion design and video production for digital content.