Content Editor

5G-Starlink Pte.; Singapore; On-site; SGD 45,000 - 65,000; Full time

Job summary

A global technology company in Singapore is seeking a content editor to drive communication through high-quality fashion content. The role involves creating master briefs, analyzing content performance, and collaborating with media specialists and e-commerce teams. The ideal candidate has a marketing or design degree with at least 3 years of relevant experience. Exceptional copywriting skills in English and Swedish are essential, along with a visual eye for branding. This is an opportunity for innovative, results-driven individuals to shape the future of the industry.

Qualifications

• At least 3 years of experience in content editor roles in agency or client side.
• Ability to write engaging content about fashion.
• Experience coordinating with multiple stakeholders.

Responsibilities

• Collaborate with Media specialists and E-commerce teams.
• Create master briefs for email and social content.
• Conduct analysis on content performance.

Skills

Copywriting expertise in English and Swedish

Content creation for fashion retail

Visual storytelling skills

Analytical ability

Education

Marketing or Creative copy/Design degree (or equivalent experience)

Tools

Creative tools

MS Office package

Job description

• Befully immersed in the local daily customer communications plan tounderstand customer need, purpose and effect of local activities
• Closelycollaborate with Media specialists and E-commerce teams to create thebest customer relevant content, optimized for customer target groups,channel characteristics and best practice
• Based on globalguidelines, templates and brand identity, create master briefs foremail, hm.com teasers, push and social for all local activities (fullprice & deals). This includes writing copy in English and Swedish,choosing images from image banks, securing a relevant product assortmentselection and composing layouts in existing templates.

Content coordination

• Brief& coordinate with Regional Production Hub team so they can executetranslations, versioning and publishing of local content
• Point of contact for Media specialists, E-commerce team and Regional production hub when it comes to locally created content
• Coordinate with the Global Media team to ensure that the latest guidelines and templates are used

Analysis & Follow up

• Create variations of copy and content to enable AB tests in email, push and hm.com
• Conductanalysis on how the local content performs for the different customertarget groups and visualize learnings in a sharable format
• Share content insights & learnings with local, regional and global teams (quarterly creative reviews)

Customer targeting

• Befully immersed in the different customer target groups to understandhow content should be crafted and composed in the most relevant way
• Basedon customer insights and data, secure that the content created is whatthe customer wants and what creates the best effect towards the set KPIs

Qualifications

part of our omni journey means there is not one clear path. We ask of

you to be open to change and take part in creating an organization for

the future. This is an opportunity for open minded team players that by

being curious, innovative and forward-thinking, want to change our

business and the whole industry. We ask you to be yourself, drive

results, work towards goals and go for it with everything youve got.

REQUIREMENTS

• Marketingor Creative copy/Design degree if not, at least 3 years of workingexperience in content editor roles in agency or client side (preferablywithin fashion)
• Great copywriting skills in English and Swedish and used to writing about fashion
• Visual eye for composing content stories and assets according to tone of voice, brand guidelines and templates
• Good understanding of content in digital channels such as email, push, social and websites
• Good knowledge of working in creative tools and MS Office package
• Structured, organized and efficient
• Good analytical ability and insights driven
• Content editor / creation experience from fashion retail and/or creative agency
• At least 3 years of working experience in above areas
• Have experience from writing copy and creation of content stories for digital channels
• Have experience from coordinating with many stakeholders and teams

Additional Information

• This position is based in Singapore and the successful candidate must have the rights to work in Singapore.
• Ifyou feel that your passion, personal values, ambition, and experienceare a match please apply (including Cover Letter and Resume, and ifapplicable: Strengths Finder) by 27th, December 2022. Were more aboutpersonality and competence than qualifications, so dont worry if yourskills arent a perfect match.