Business Development Executive

COVER PROJECTS PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading serviced apartments company is seeking a Business Development Executive to drive occupancy and revenue growth. Responsibilities include identifying new clients, managing relationships, and promoting property offerings. Ideal candidates possess strong sales and communication skills, a background in business or hospitality, and experience in account management, particularly in serviced apartments or real estate. This role offers opportunities for growth in a dynamic team environment.

Qualifications

• Experience in sales, business development, or account management, preferably in serviced apartments, hotels, or real estate.
• Proficient in Microsoft Office, CRM tools, and online booking platforms.

Responsibilities

• Identify potential corporate clients, relocation agencies, travel agents, and individual tenants.
• Develop and maintain long-term relationships with corporate clients and stakeholders.
• Promote serviced apartment units to maximize occupancy and revenue.

Skills

Strong communication

Negotiation skills

Interpersonal skills

Target-driven

Self-motivated

Education

Diploma or degree in Business, Hospitality, or related field

Tools

Microsoft Office

CRM tools

Online booking platforms

Job description

Job Title: Business Development Executive – Serviced Apartments

Reports To: Business Development Manager / Head of Sales

Job Purpose:
The Business Development Executive is responsible for driving occupancy and revenue growth for serviced apartments by identifying new corporate and individual clients, building strong relationships, and promoting the company’s property offerings.

Key Responsibilities:

1. Lead Generation & Client Acquisition

   • Identify potential corporate clients, relocation agencies, travel agents, and individual tenants.
   • Generate leads through networking, industry events, online platforms, and referrals.
   • Maintain a pipeline of prospective clients and follow up consistently.

2. Client Relationship Management

   • Develop and maintain long‑term relationships with corporate clients, travel agents, and other stakeholders.
   • Understand client requirements and offer tailored serviced apartment solutions.
   • Handle client inquiries professionally and provide timely responses.

3. Sales & Revenue Growth

   • Promote serviced apartment units to maximize occupancy and revenue.
   • Prepare proposals, quotations, and rental agreements for clients.
   • Negotiate rental rates, packages, and terms to close deals.

4. Market Research & Strategy

   • Research competitors, industry trends, and potential markets to identify growth opportunities.
   • Provide insights and recommendations to management to improve sales strategies.

5. Collaboration & Reporting

   • Coordinate with operations, marketing, and reservations teams to ensure smooth client onboarding and stay experience.
   • Maintain accurate records of client interactions, bookings, and revenue reports.
   • Provide regular updates on business development activities and performance metrics.

Job Requirements:

• Diploma or degree in Business, Hospitality, or related field.
• Experience in sales, business development, or account management, preferably in serviced apartments, hotels, or real estate.
• Strong communication, negotiation, and interpersonal skills.
• Target‑driven, self‑motivated, and able to work independently.
• Proficient in Microsoft Office, CRM tools, and online booking platforms.

Key Competencies:

• Market awareness and strategic thinking
• Client-focused and relationship‑building skills
• Persuasive communication and presentation
• Problem‑solving and result‑oriented mindset