Brand Marketing Strategist for Multi-Brand F&B & Lifestyle

CUBA LIBRE PRIVATE LIMITED; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A dynamic lifestyle organization in Singapore is seeking a Marketing Strategy Executive. The ideal candidate will shape and execute marketing strategies for multiple brands, focusing on brand storytelling and impactful campaigns. Responsibilities include conducting market research, collaborating with design teams, and analyzing campaign performance. Suitable candidates will have a degree in Marketing and experience in the F&B or hospitality sectors.

Qualifications

• Experience in marketing strategy development within the F&B or hospitality industry.
• Ability to manage multiple brands and campaigns simultaneously.
• Strong communication and collaboration skills.

Responsibilities

• Conduct research on trends and audience behavior for campaign development.
• Develop brand narratives and content strategies for various platforms.
• Track and analyze campaign performance metrics to optimize future strategies.
• Collaborate with influencers for public relations and marketing efforts.
• Plan and execute events and promotions to enhance brand visibility.

Skills

Strategic mindset

Creative thinking

Data analysis

Brand storytelling

Content development

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

Adobe Creative Suite

Social Media platforms

Job description

A dynamic lifestyle organization in Singapore is seeking a Marketing Strategy Executive. The ideal candidate will shape and execute marketing strategies for multiple brands, focusing on brand storytelling and impactful campaigns. Responsibilities include conducting market research, collaborating with design teams, and analyzing campaign performance. Suitable candidates will have a degree in Marketing and experience in the F&B or hospitality sectors.