Bilingual Social Media Strategist & Content Producer

SPH MEDIA LIMITED; Singapore; On-site; SGD 45,000 - 60,000; Full time

Job summary

A prominent media company in Singapore is seeking a Social Media Specialist to shape their social media strategy. This role involves curating content, optimizing performance across platforms, and leveraging analytics tools for insights. The ideal candidate is passionate about social media, holds a relevant degree, and has a strong command of both Chinese and English. Responsibilities include producing videos, conducting interviews, and collaborating with teams to enhance content delivery.

Qualifications

• At least 2 years of relevant experience in social media management and/or digital marketing.
• Strong command in Chinese and English for content creation.
• Ability to use analytics tools to evaluate performance.

Responsibilities

• Curate and produce social-centric content including videos using platforms.
• Conduct interviews of news events and edit videos.
• Develop management strategy through competitive analysis and audience research.
• Apply social media best practices for content performance optimization.
• Equip team members with social media management skills.
• Collaborate with designers for platform-specific templates.
• Monitor social media performance data for insights and recommendations.
• Foster engagement with social media audiences.

Skills

Social media management

Content creation

Data analysis

Bilingual (Chinese and English)

Education

Degree in a relevant discipline

Tools

Google Analytics

Canva

Capcut

Echobox

Sprout Social

CrowdTangle

Job description

A prominent media company in Singapore is seeking a Social Media Specialist to shape their social media strategy. This role involves curating content, optimizing performance across platforms, and leveraging analytics tools for insights. The ideal candidate is passionate about social media, holds a relevant degree, and has a strong command of both Chinese and English. Responsibilities include producing videos, conducting interviews, and collaborating with teams to enhance content delivery.