B2B Marketing Executive — Content & Campaigns

THEMEETUPSG PTE. LTD.; Singapore; Hybrid; SGD 45,000 - 60,000; Full time

Job summary

A growing regional events company is seeking a Marketing Executive to support their B2B marketing strategy. The ideal candidate will have 2-4 years of experience in digital marketing, strong communication skills, and hands-on experience with content creation and social media management. Responsibilities include supporting marketing campaigns, managing digital channels, and tracking performance metrics. This role offers a hybrid working environment and the chance to impact real business outcomes.

Benefits

Hybrid working environment

Opportunities to attend high-profile corporate events

Exposure to strategy and campaign planning

Qualifications

• 2-4 years’ experience in B2B marketing, digital marketing, or communications.
• Strong ability to write clear, compelling B2B copy.
• Hands-on experience managing social channels and email marketing tools.
• Comfortable interpreting data and making actionable recommendations.
• High organization skills and attention to detail.

Responsibilities

• Support execution of B2B marketing campaigns aligned to annual plan.
• Manage content across channels including LinkedIn and website.
• Track key metrics and prepare performance reports.
• Maintain CRM records and prepare campaign lists.
• Collaborate with internal teams for smooth event execution.

Skills

B2B marketing

Digital marketing

Content creation

Communication skills

Social media management

Data analysis

Tools

Canva

Mailchimp

Google Analytics

LinkedIn Campaign Manager

Job description

A growing regional events company is seeking a Marketing Executive to support their B2B marketing strategy. The ideal candidate will have 2-4 years of experience in digital marketing, strong communication skills, and hands-on experience with content creation and social media management. Responsibilities include supporting marketing campaigns, managing digital channels, and tracking performance metrics. This role offers a hybrid working environment and the chance to impact real business outcomes.