APAC Enterprise Marketing Campaign Lead

SERVICENOW PTE. LTD.; Singapore; On-site; SGD 90,000 - 120,000; Full time

Job summary

A leading technology company seeks an experienced marketing professional for its APAC Integrated Marketing team. You will lead CRM & Industry marketing strategies, collaborate with sales teams, and drive demand generation across regions. Ideal candidates possess B2B marketing experience, strong communication skills, and an understanding of AI in marketing. This role offers a dynamic environment focused on business growth and innovation.

Qualifications

• 12+ years of marketing experience in a B2B enterprise technology environment.
• Proven track record of delivering business impact across the account lifecycle.
• Strong knowledge of the diverse business, cultural and media landscapes across APAC.

Responsibilities

• Act as the APAC marketing lead for CRM & Industry BU.
• Develop a data-informed strategy on audience segmentation.
• Lead demand generation programs to achieve business growth.

Skills

B2B marketing experience

Digital marketing expertise

AI integration

Stakeholder management

Cross-cultural communication

Communication skills

Job description

A leading technology company seeks an experienced marketing professional for its APAC Integrated Marketing team. You will lead CRM & Industry marketing strategies, collaborate with sales teams, and drive demand generation across regions. Ideal candidates possess B2B marketing experience, strong communication skills, and an understanding of AI in marketing. This role offers a dynamic environment focused on business growth and innovation.