Strategic Launch & Brand Marketing Lead

GlaxoSmithKline; Jeddah, Riyadh; On-site; SAR 180,000 - 260,000; Full time

Job summary

GlaxoSmithKline in Saudi Arabia seeks a Marketing Manager and Launch Lead to drive successful launches and lifecycle management of therapy areas and brands. You will lead cross-functional teams, craft strategic plans, and ensure adherence to GSK policies to deliver value to patients and healthcare providers.

Responsibilities include defining portfolio vision, leading commercial cycles, translating strategy into launch plans, and coordinating multi-department meetings to ensure timely delivery

Qualifications

• Bachelor's degree in pharmacy is required.
• Saudi Commission for Health Specialist (SCFHS) card is required.
• Minimum 4+ years of experience in the pharmaceutical industry with a proven track record.
• Previous marketing experience is required.

Responsibilities

• Define and align product portfolio vision and goals across stakeholders.
• Lead core commercial cycle and brand forecasting in collaboration with relevant stakeholders.
• Translate portfolio and global brand strategy into launch plans with milestones, owners, timelines, and KPIs.
• Lead cross-functional launch and brand execution meetings with Commercial, Medical, Market Access, Regulatory, Supply, Digital and Finance teams.
• Define, track, and review KPIs including launch milestones, market share, access status, and execution rates.

Skills

Strategic marketing

Cross-functional leadership

Brand forecasting

KPI tracking

Stakeholder management

Launch planning

Education

Bachelor's degree in pharmacy

Job description

GlaxoSmithKline in Saudi Arabia seeks a Marketing Manager and Launch Lead to drive successful launches and lifecycle management of therapy areas and brands. You will lead cross-functional teams, craft strategic plans, and ensure adherence to GSK policies to deliver value to patients and healthcare providers.

Responsibilities include defining portfolio vision, leading commercial cycles, translating strategy into launch plans, and coordinating multi-department meetings to ensure timely delivery