Sales Manager (Specialty Coffee) - Yousef Al-Rajhi Group

Qureos; Riyadh; On-site; SAR 200,000 - 300,000; Full time

Job summary

A leading coffee company in Riyadh is seeking an experienced Sales Manager to lead sales growth in the coffee industry. The ideal candidate is expected to develop new business channels, drive revenue across various segments, and manage key client relationships. The role requires a strong background in sales, particularly within well-known coffee brands. A competitive salary package and opportunities for career growth are offered.

Benefits

Competitive salary package with incentives

Opportunity to work in a rapidly growing coffee brand environment

Room for career growth

Qualifications

• 5-8 years of experience in sales within the coffee industry.
• Proven track record of meeting or exceeding sales targets.
• Fluency in English; Arabic is an advantage.

Responsibilities

• Develop and execute sales strategies to achieve revenue targets.
• Identify new business opportunities including corporate clients.
• Build and maintain relationships with key clients and partners.

Skills

Communication skills

Negotiation skills

Analytical skills

Relationship building

Education

Bachelor's degree in Business Administration, Marketing, or related field

Tools

CRM tools

Job description

Job Title: Sales Manager - Coffee Industry

📍 Location: Riyadh, Saudi Arabia
🕒 Employment Type: Full-Time

About the Role

We are seeking an experienced Sales Manager with a strong background in the coffee industry to lead sales growth, develop new business channels, and drive revenue across multiple segments. The ideal candidate will come from well‑known coffee brands or specialty coffee chains and must have a solid understanding of coffee operations, B2B sales, partnerships, and market trends in Saudi Arabia.

Key Responsibilities

• Develop and execute sales strategies to achieve revenue targets across all channels (B2B, corporate, wholesale, and partnerships).
• Identify and secure new business opportunities, including corporate clients, offices, hotels, and retail partners.
• Build and maintain strong relationships with key clients and strategic partners.
• Present brand offerings, coffee programs, and service packages to potential customers.
• Monitor sales performance, prepare forecasts, and share regular reports with management.
• Collaborate with operations, marketing, and product teams to ensure seamless service delivery and customer satisfaction.
• Conduct market analysis to stay updated with industry trends, competitor activities, and pricing strategies.
• Drive brand visibility and expansion by engaging with new sales channels and revenue streams.
• Represent the brand in events, exhibitions, and business meetings when needed.
• Train and guide the sales team to enhance performance and achieve targets.

Qualifications & Experience

• Bachelor's degree in Business Administration, Marketing, or a related field.
• 5‑8 years of experience in sales within the coffee industry, preferably from well‑known brands such as Starbucks, Dunkin', Costa Coffee, Half Million, Address Coffee, or similar specialty coffee chains.
• Proven track record of meeting or exceeding sales targets.
• Strong understanding of coffee products, café operations, and market dynamics in KSA.
• Excellent communication, negotiation, presentation skills.
• Ability to build relationships and manage key accounts effectively.
• Strong analytical skills with knowledge of sales metrics, CRM tools, and reporting.
• Self‑motivated, result‑oriented, and able to work in a fast‑paced environment.
• Fluency in English (Arabic is an advantage).
• Must be based in Saudi Arabia with knowledge of the local F&B and coffee market.

What We Offer

• Competitive salary package with incentives.
• Opportunity to work in a rapidly growing coffee brand environment.
• Room for career growth and leadership development.