Creative Brand Marketing Manager – HBO Max

Warner Media, LLC.; Ciudad de México; Presencial; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

A leading entertainment company seeks a Creative Brand Marketing Manager to lead brand campaigns across Latin America. This pivotal role requires strong creative vision and cultural understanding, with responsibilities including the execution of branding strategies and collaboration across teams. Applicants should have at least 3 years of experience in a manager-level position, with a focus on large-scale campaigns. Fluency in English and Spanish is essential, and familiarity with regional markets is a plus.

Formación

• Minimum 3 years in a Manager-level position.
• Deep understanding of LATAM market and pop culture.
• Strong project management and prioritization skills.
• Excellent communication with senior stakeholders.

Responsabilidades

• Lead development of complex brand campaigns across LATAM.
• Inject cultural relevance into marketing ideas.
• Manage campaign timelines and deliverables.
• Coordinate strategic reporting and post-campaign analysis.

Conocimientos

Creative vision

Cultural fluency

Project management

English fluency

Spanish fluency

Descripción del empleo

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Your New Role…

The Creative Brand Marketing Manager – HBO Max plays a pivotal role in leading high-impact brand initiatives across Latin America. This position combines strategic excellence with strong creative vision, driving culturally relevant upper funnel campaigns, bringing fresh and innovative ideas while ensuring alignment across markets and cross-functional teams.

The role also oversees reporting, guideline training, and regional brand consistency. This manager will act as a connector between creative, media, local go-to-market (GTM), social, and PR teams, driving collaboration and ensuring campaigns are executed with excellence and in line with brand guidelines.

Your Role Accountabilities:

• Contribute to the long-term brand strategy across LATAM, building a unified identity that resonates with the region’s diverse cultural nuances.
• Lead the development and execution of complex brand campaigns focused on driving awareness and impact across LATAM.
• Inject creative thinking and cultural relevance into earned media ideas, supporting stakeholders in development and rollout.
• Manage campaign timelines, deliverables, and cross-country coordination to ensure seamless execution.
• Ensure brand guidelines are consistently updated and adopted across all regional markets.
• Oversee internal processes to guarantee timely and efficient campaign delivery.
• Coordinate strategic reporting and post-campaign analysis, including insights and post-mortem evaluations.
• Serve as a key liaison between creative, media, GTM, social, and PR teams to ensure strategic alignment and integration.
• Support peers and stakeholders with brand inputs, fostering a culture of collaboration and excellence.

Qualifications & Experiences:

• At least 3 years of experience operating in a Manager-level position or higher.
• Strong creative vision and cultural fluency: deeply connected to pop culture and culturally relevant marketing trends.
• Ability to connect creative vision with the full marketing funnel, from awareness through conversion.
• Expertise in branding and media, with a deep understanding of LATAM markets.
• Proven experience in brand marketing, with a focus on large-scale, multi-market campaigns.
• Strong project management and prioritization skills, with the ability to operate effectively under pressure.
• Ability to bring fresh, innovative ideas to brand campaigns while maintaining strategic rigor.
• Keen ability to identify opportunities and drive impactful solutions.
• Demonstrated success in cross-functional collaboration and stakeholder alignment.
• High level of agility and adaptability in a fast-paced environment.
• Excellent communication skills, including clear and confident interaction with senior stakeholders.
• Fluent in English
• Fluent in Spanish and/or Portuguese

Other nice to have:

• Experience in regional/global projects involving coordination with international teams.
• Familiarity with brand tracking tools and campaign performance analysis.
• Experience mentoring and developing talent within marketing teams.
• Background in entertainment, media, or streaming industries is a plus.

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, union status, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.