SEO Specialist

RM Staffing B.V.; Ancona; In loco; EUR 30.000 - 50.000; Tempo pieno

Descrizione del lavoro

A staffing firm in Italy is seeking a skilled SEO Specialist to enhance website optimization and increase organic visibility. Responsibilities include developing SEO strategies, executing on-page and off-page optimizations, and providing analytics through tools like Google Analytics and SEMrush. The ideal candidate has 2-5 years of experience in SEO, a strong understanding of search algorithms, and proficiency with various SEO tools. Join a dynamic marketing team to drive online success.

Competenze

• 2–5 years of experience in SEO (agency or in-house).
• Strong understanding of search engine algorithms and ranking factors.
• Proficiency with SEO tools (Ahrefs, SEMrush, Moz, etc.).
• Experience with CMS platforms like WordPress or Shopify.
• Knowledge of HTML/CSS and technical SEO principles.
• Strong analytical and problem-solving skills.
• Excellent communication and project management skills.

Mansioni

• Develop and implement comprehensive SEO strategies.
• Optimize website content and meta tags for SEO.
• Manage link-building campaigns and monitor backlink profile.
• Conduct regular technical audits and troubleshoot issues.
• Use tools to monitor performance and provide reports.

Conoscenze

Experience in SEO (2-5 years)

Understanding of search engine algorithms

Proficiency with SEO tools (Ahrefs, SEMrush)

Experience with CMS platforms (WordPress, Shopify)

Knowledge of HTML/CSS

Analytical skills

Communication skills

Strumenti

Google Analytics

Ahrefs

SEMrush

Screaming Frog

Google Search Console

Descrizione del lavoro

We are seeking a skilled and data-driven SEO Specialist to join our marketing team. In this role, you will be responsible for optimizing our website and content for search engines to increase organic visibility, traffic, and conversions. You will play a pivotal role in implementing both on-page and off-page SEO strategies and collaborate across content, web development, and marketing teams to drive results.

Key Responsibilities

1. Strategy & Execution

• Develop, implement, and manage comprehensive SEO strategies that align with business goals.

• Conduct competitive analysis to identify gaps and opportunities in search.

• Plan and execute keyword research and mapping to targeted landing pages.

2. On-Page Optimization

• Optimize website content, meta tags, headers, internal linking, and images.

• Collaborate with content teams to ensure SEO best practices are implemented in new and existing content.

• Monitor site architecture and ensure crawlability and indexability.

3. Off-Page SEO

• Develop and manage link-building campaigns, outreach, and partnerships.

• Monitor backlink profile and identify disavow opportunities.

4. Technical SEO

• Conduct regular technical audits and troubleshoot crawl errors, page speed issues, and mobile usability.

• Work with developers to implement technical fixes including structured data, redirects, XML sitemaps, etc.

5. Analytics & Reporting

• Use tools like Google Analytics, Search Console, Ahrefs/SEMrush, and Screaming Frog to monitor performance.

• Track keyword rankings, CTR, bounce rates, and conversion from organic traffic.

• Provide monthly SEO reports with insights and recommendations.

Must-Haves

• 2–5 years of experience in SEO (agency or in-house).

• Strong understanding of search engine algorithms and ranking factors.

• Proficiency with SEO tools (e.g., Ahrefs, SEMrush, Moz, Screaming Frog, Google Search Console, GA4).

• Experience with CMS platforms like WordPress, Webflow, Shopify, or others.

• Knowledge of HTML/CSS and technical SEO principles.

• Strong analytical and problem-solving skills.

• Excellent communication and project management skills.

Nice-to-Haves

• Experience with international SEO or large-scale enterprise websites.

• Basic knowledge of JavaScript, Core Web Vitals, and schema markup.

• Familiarity with A/B testing tools and CRO practices.