Marketing Communication Specialist

Medtronic; Turbigo; In loco; EUR 45.000 - 65.000; Tempo pieno

Descrizione del lavoro

A global healthcare technology company is seeking a Marketing Communication Specialist in Turbigo, Italy. This full-time position involves developing and executing communication strategies, overseeing digital marketing initiatives, and managing creative content across various channels. Candidates should have a Bachelor's or Master's degree in Marketing Communications and 3-5 years of relevant experience, with strong digital marketing skills. The role offers competitive salary and flexible benefits.

Servizi

Competitive salary

Flexible benefits package

Career development resources

Competenze

• 3-5 years of experience in marketing communications or similar roles.
• Strong knowledge of the digital marketing ecosystem (SEO, SEM, social media, email marketing).
• Excellent written and verbal communication skills in English; other European languages are a plus.
• Ability to manage multiple projects at scale, speed and prioritise effectively.
• Familiar with marketing automation CRM platforms and project-management tools.

Mansioni

• Develop and implement comprehensive communication plans aligned with marketing strategies.
• Create compelling content for digital, print, events, and social media channels.
• Oversee social media strategy and execution, including organic and paid campaigns.
• Plan and execute omnichannel marketing campaigns, monitor performance metrics.
• Organise and manage communication around PR events and webinars.

Conoscenze

Digital Marketing

Marketing

Google Analytics

Pardot

HTML5

MailChimp

Marketing Automation

Salesforce Marketing Cloud

HubSpot

Responsys

Email Marketing

Social Media Management

Formazione

Bachelor’s or Master’s degree in Marketing Communications or related field

Strumenti

Adobe Workfront

Eloqua

SFDC Lightning

Descrizione del lavoro

At Medtronic you can begin a life‑long career of exploration and innovation while helping champion healthcare access and equity for all.

At Medtronic you’ll lead with purpose, breaking down barriers to innovation in a more connected compassionate world.

A Day in the Life

Our Western European Cardiac Surgery Operating Unit (OU) is on an exciting growth journey. We are expanding our reach, driving innovation across markets and strengthening our impact in cardiac care. To support this momentum we are seeking a dynamic Marketing Communication Specialist who will play a pivotal role in shaping and executing our communication strategy across the region. This is a temporary assignment of 69 months, providing the opportunity to make a significant impact during a period of transformation and growth.

Responsibilities

• Strategic Planning: Develop and implement comprehensive communication plans aligned with marketing and business strategies to ensure brand consistency across all touchpoints.
• Content Development: Create compelling content for digital, print, events and social media channels; manage storytelling initiatives, press releases, newsletters and internal communications.
• Digital & Social Media: Oversee social media strategy and execution, including organic and paid campaigns; optimise website content and SEO performance; use CRM tools (e.g., SFDC).
• Campaign Management: Plan and execute omnichannel marketing campaigns, monitor performance metrics (CTR, engagement, lead generation) and provide actionable insights.
• Event & PR Coordination: Organise and manage communication around PR events, webinars and trade shows; build and maintain relationships with media and key stakeholders.
• Compliance & Governance: Ensure all communications meet regulatory, legal and brand standards; collaborate with internal teams (Regulatory, Clinical, Legal, Marketing) for approvals.

Required Knowledge and Experience

• Bachelor’s or Master’s degree in Marketing Communications or a related field.
• 35 years of experience in marketing communications or similar roles.
• Strong knowledge of the digital marketing ecosystem (SEO, SEM, social media, email marketing).
• Excellent written and verbal communication skills in English; other European languages are a plus.
• Ability to manage multiple projects at scale, speed and prioritise effectively.
• Proficiency in analytics tools and ability to derive insights from data.
• Experience in agency management and creative asset development.
• Familiarity with marketing automation CRM platforms and project‑management tools (e.g., Adobe Workfront, Eloqua, SFDC Lightning).
• Experience working with AI tools for marketing communication and a PMP certification or comparable project‑management background would be considered strong assets.

Physical Job Requirements

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position but they are not an exhaustive list of all the required responsibilities and skills of this position.

Benefits & Compensation

Medtronic offers a competitive salary and flexible benefits package.

A commitment to our employees’ lives is at the core of our values. We recognise their contributions, share in the success they help create and offer a wide range of benefits, resources and competitive compensation plans designed to support you at every career and life stage.

About Medtronic

We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions. Our mission to alleviate pain, restore health and extend life unites a global team of 95,000 passionate people. We are engineers at heart, putting ambitious ideas to work to generate real solutions for real people. From the R&D lab to the factory floor to the conference room, every one of us experiments, creates, improves and solves. We have the talent, diverse perspectives and guts to engineer the extraordinary.

Learn more about our business mission and our commitment to diversity here.

Key Skills

• Digital Marketing
• Marketing
• Google Analytics
• Pardot
• HTML5
• MailChimp
• Marketing Automation
• Salesforce Marketing Cloud
• HubSpot
• Responsys
• Email Marketing
• Social Media Management

Employment Type: Full‑time

Vacancy: 1