Marketing & Communication Manager Grand Hotel

NH ITALIA SPA; Amalfi; In loco; EUR 40.000 - 60.000; Tempo pieno

Descrizione del lavoro

A luxury hotel in Amalfi is seeking a Marketing & Communication Manager to oversee PR and marketing efforts. This role includes managing media relations, executing marketing strategies, and enhancing the hotel's social media presence. The ideal candidate will have excellent communication skills, be proficient in digital tools, and preferably reside in Amalfi or nearby. Fluency in English is required, with other languages being a plus.

Competenze

• Strong knowledge of digital tools and social network management.
• Residence/domicile in Amalfi or nearby is considered a plus.
• Proficiency in English required; other languages are a plus.

Mansioni

• Prepare and execute communication and marketing plans.
• Oversee PR activities and manage media relations.
• Execute the marketing plan in coordination with the team.
• Manage the hotel's social media channels and content.
• Encourage interaction with followers and foster community.

Conoscenze

Multitasking

Accountability

Problem solving

Innovation

Creativity

Excellent communication

Organization

Teamwork

Digital tools management

Social network management

Strumenti

Office automation

Descrizione del lavoro

Overview

We are looking for a Marketing & Communication Manager for the exclusive 5-star luxury Grand Hotel Convento in Amalfi.

Marketing & Communication Manager | Grand Hotel Convento Amalfi

The Marketing & Communication Manager reports to the Director of Sales & MKTG and to the GM of the hotel, and will be responsible for all PR, Communications and MKTG activities, in coordination with the Area Director of PR & Social Media Brand Manager.

Responsibilities

• Public Relations – prepare and carry out the communication plan in coordination with the Area Director of PR and Social Media.
• Prepare and/or supervise written press releases sent on behalf of the Hotel in accordance with the established plan and with prior approval of the Area PR Director.
• Create, maintain, and manage a diverse media database (local, national, international) across corporate, lifestyle, travel, gastronomy, wellness, beauty, fashion, etc.
• Evaluate proposals for press visits with the Area Director and attend to ensure the best experience and impact, monitoring that agreements with media are respected.
• Respond to advertising opportunities, evaluating potential for the Hotel with the Director of PR and DOSM.
• Encourage visits by media teams and members through available channels.
• Draft all official texts for the Hotel (commercial brochures, internal/external templates, web pages, etc.) following established hotel standards.
• Promote hotel offers with the PR director alongside partners such as LHW, Traveller Made, Kiwi Collection, Virtuoso, AMEX, etc. (subject to change by property).
• Marketing – execute the marketing plan in coordination with the Area Director of PR & Social Media and the DOSM / EAM.
• Ensure the Hotel’s image across all areas and the guest journey aligns with established standards and the Anantara brand philosophy.
• Manage the Hotel’s official website and its performance in all areas in liaison with the Brand Manager.
• Identify improvement opportunities with the Director of Guest Relations to enhance the customer experience.
• Audit TripAdvisor tools (Plus) to maximize visibility and keep information updated for guests.
• Maintain and update photography/content on OTAs with which the Hotel works.
• Boost internal communication through a client-focused periodical (newspaper).
• Manage the Hotel’s profile on the LHW website to keep information, texts, content and photography up to date.
• Community Manager – oversee all social media channels, preparing a periodic posting calendar and providing engaging visual and written content that complies with standards.
• Manage content on social networks according to their characteristics; update strategy based on market trends and competition.
• Encourage interaction with followers and foster a community spirit.
• Respond to comments within 24 hours, adapting language and format to each channel.
• Encourage employee participation in brand social networks.
• Prepare monthly reports on follower growth and post performance to identify trends and popular topics.
• Demonstrate knowledge of major lifestyle and luxury brands and understand the influence of different media on brand image.

Qualifications & Skills

• Multitasking, accountability, problem solving, innovation and creativity, with excellent communication, organization, and teamwork skills.
• Ability to develop long-term relationships; strong knowledge of Office automation, digital tools, and social network management.
• Residence/domicile in Amalfi or nearby is considered a plus.
• Proficiency in English required for CV submission; other languages are a plus.

Workplace

• Amalfi

Please submit your CV in English.