VP Growth Marketing — ABM & Growth Campaigns Leader

HSBC; Greater London; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading banking institution is seeking a Marketing Communications professional to support client acquisition in the Corporate segment. You will manage content and marketing communications, work closely with the Relationship Banking team, and analyze the effectiveness of campaigns. Candidates should have experience in marketing communications and be adept in account-based marketing. This role offers a hybrid working model from their London office.

Qualifications

• Experience in marketing communications and account based marketing roles.
• Outstanding written and verbal communication skills.
• Ability to manage multiple concurrent initiatives.

Responsibilities

• Manage marketing communications and content for client segments.
• Own segment marketing plan and deliver integrated campaigns.
• Monitor effectiveness of content and evaluate for improvements.

Skills

Marketing communications experience

Account based marketing expertise

Written and verbal communication skills

Project management skills

Stakeholder engagement

Job description

A leading banking institution is seeking a Marketing Communications professional to support client acquisition in the Corporate segment. You will manage content and marketing communications, work closely with the Relationship Banking team, and analyze the effectiveness of campaigns. Candidates should have experience in marketing communications and be adept in account-based marketing. This role offers a hybrid working model from their London office.