VIP Guest Relations Coordinator

ABB Formula E; City Of London; Hybrid; GBP 35,000 - 50,000; Full time

Job summary

A leading electric racing organization is seeking a VIP Guest Relations Coordinator to manage personalized services for high-profile guests during events. The role requires exceptional organizational and communication skills, attention to detail, and experience in a fast-paced environment. This is a hybrid position, requiring 3 days a week in the London office, offering a dynamic work atmosphere and opportunities to contribute to sustainability in motorsport.

Qualifications

• Proven experience in a customer-facing role within a dynamic environment.
• Track record of strong organizational skills and attention to detail.
• Experience working with VIPs or C-suite individuals highly desirable.

Responsibilities

• Plan, prepare, and deliver personalized service for guests at events.
• Act as the primary contact for VIP guest management logistics.
• Lead the collation of comprehensive VIP guest lists.

Skills

Customer-facing experience

Organizational skills

Communication skills

Attention to detail

Event coordination

Interpersonal skills

IT literacy

Job description

Ready to race ahead in your career? Plug into our team as a VIP Guest Relations Coordinator and power up our mission!

About Formula E

Formula E, the world’s fastest-growing sport, is redefining motorsport with a bold focus on innovation and sustainability.

Hosting over 100 races in iconic cities globally and backed by top manufacturers like Porsche, and Jaguar, we feature elite drivers and cutting‑edge EV technology. As the world’s first sport certified Net Zero Carbon from inception, Formula E combines thrilling entertainment with a mission to advance sustainable progress, inspiring a global fanbase with our high‑performance brand new GEN3 EVO race car capable of 0-60mph in 1.82 seconds (0-100kph in 1.86s).

Using the spectacle of sport, we are sending a powerful and meaningful message to help alter perceptions and speed‑up the switch to electric mobility.

Welcome to the home of Global Electric Street Racing.

The Role

As a VIP Guest Relations Coordinator at Formula E, you will be the core driver in planning, preparing and delivering a first‑class, personalised service for high‑profile guests, VIPs and visitors across all Formula E events and races. You will ensure an exceptional, seamless and memorable on‑site experience by acting as the central person between internal teams and external partners.

VIP Experience Delivery & On‑Site Operations

Plan, travel to and execute the guest journey at races, ensuring a seamless experience from arrival through to departure. This includes managing guest arrivals, coordinating specific meet‑and‑greets, handling ad‑hoc requests and collating and distributing essential briefing documents for the executive team.

Stakeholder Management & Communication

Act as the primary point of contact for all VIP guest management logistics. Coordinate the design and delivery of all guest communications, including invitations, “hold the date” notifications and the drafting and sending of personalised guest itineraries detailing curated experiences and hospitality access.

Data Integrity & Logistics

Lead the collation of comprehensive VIP guest lists in collaboration with department leads. Manage and meticulously update the CRM guest tool, building detailed profiles that track personal preferences, key dates and engagement history to ensure future personalisation. Manage the end‑to‑end process of VIP ticket and accreditation distribution.

Executive Support & Gifting

Coordinate operational logistics across internal departments for VIP guest requirements. Manage the day‑to‑day coordination of gifting for the CEO’s office, ensuring adherence to budget and compliance guidelines. Raise and accept purchase orders and sales invoices as required for event‑related suppliers.

What we’re looking for in you

Experience required

You must have proven experience in a customer‑facing role within a fast‑paced, dynamic environment, such as sports, entertainment, or luxury hospitality. You should possess a demonstrable track record of strong organisational skills, attention to detail and event coordination. Experience working with C‑suite individuals, VIPs, or dignitaries is highly desirable and previous experience as a PA or EA to a CEO is a plus.

Skills & Attributes

You will need exceptional communication and interpersonal skills coupled with a high level of integrity and discretion. You must possess strong administrative and IT literacy skills and demonstrate the ability to work effectively under pressure and to tight deadlines. A flexible and proactive “can‑do” attitude is essential, along with the ability to work long and often unsociable hours, with the capacity to travel internationally.

Personal Qualities

You should be a team player with a resilient and adaptable approach and you must be self‑motivated and able to work independently.

What’s in it for you

At Formula E, we offer a range of benefits and perks to enable you to make an impact in your role and to support your wellbeing and professional growth. Check out our benefits found here!

This is a hybrid role and you’ll be required to do 3 days a week in our Hammersmith London office.

Application Process

Think you’ve got what it takes to join our race to the future?

The closing date for this role is 14th November, however if we receive a high volume of applications we may close it early.

At Formula E, we are building a culture where every voice matters, every perspective accelerates progress, and every individual is empowered to rise, contribute boldly, and shape a better world – together. We will provide equal opportunities regardless of an individuals’ protected characteristics. We believe in attracting and retaining diverse talent to strengthen our global vision with a variety of experiences, backgrounds and perspectives.

Our mission is clear. The message is simple. Whoever you are. However you live. Whatever you believe. Formula E. For the Future. For Everyone.

We’ll see you at the starting line!

¡VAMOS!

If you require further assistance in accessing the application or require a different format of the application, please contact [e-mail]

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