US Product Manager

Mediablanket; Ringway; Hybrid; GBP 40,000; Full time

Job summary

A financial technology company in the UK is looking for a US Product Manager to oversee their two core products, Lynniar US and CreditBoxed. This role will focus on managing product performance, building relationships with lenders and affiliates, and driving traffic growth. The ideal candidate should have experience in financial services, strong analytical and communication skills, and a background in product management. The position is full-time with a salary of £40,000 plus bonuses.

Qualifications

• Experience in the US financial services industry.
• Strong analytical skills for data interpretation and performance reporting.
• Familiarity with CRM systems and lead routing platforms.

Responsibilities

• Manage the performance and growth of Lynniar US and CreditBoxed.
• Build and maintain relationships with lenders and affiliates.
• Monitor performance trends and identify opportunities for optimisation.

Skills

Experience in US financial services, lead generation, affiliate marketing, or credit reporting

Strong understanding of US personal loan markets and lender approval logic

Product management or platform ownership background

Confident managing commercial relationships and negotiations

Analytical mindset with strong data interpretation skills

Familiarity with CRM systems, lead routing platforms, or matching engines

Excellent communication, problem-solving, and prioritisation ability

Job description

Job Title: US Product Manager - Lynniar & CreditBoxed

Location: Remote JAN and FEB - Then Hybrid (UK/US hours overlap required)

Department: Product & Partnerships

Reports to: Commercial Director / CEO

Type: Full-Time

Salary: £40,000 + Bonus

About Us

Mediablanket operates a suite of high-performance financial platforms across the UK and US.

In the US, we manage two core products, with the second coming online in March/April 2026:

• Lynniar US – A lead distribution, lender-matching, and affiliate-driven CRM platform for personal finance verticals
• CreditBoxed – A financial services and credit reporting tool that provides users with personalised guidance, product comparison, and data-driven insights

Together, these platforms create a powerful ecosystem for driving high-quality traffic, consumer value, and revenue across the US financial market.

We are now hiring a US Product Manager to take ownership of both products, grow traffic, build partner relationships, and ensure the platform delivers consistent performance.

Role Overview

• Managing the Lynniar US CRM and ensuring optimal traffic routing, partner performance, and revenue generation
• Growing CreditBoxed by driving traffic into the platform, initially via Lynniar and then via wider US affiliates
• Building and maintaining strong relationships with lenders, brokers, product partners, and affiliate networks
• Monitoring system behaviour, performance trends, and identifying opportunities for optimisation
• Working cross-functionally with development, compliance, and marketing teams to enhance both platforms
• Working with the UK team to ensure efficiencies are in place and to manage email performance

Key Responsibilities

Product Ownership – Lynniar US

• Own day-to-day performance of the Lynniar US CRM
• Oversee routing logic, lender matching, partner performance, and funnel flow
• Manage lender and affiliate integrations and technical onboarding
• Identify opportunities to improve revenue per lead, acceptance rates, and throughput
• Work with the development team to scope, prioritise, and deliver product improvements
• Ensure US compliance considerations (TILA, TCPA, data) are reflected in all workflows

Product Ownership – CreditBoxed

• Own performance and growth of CreditBoxed traffic flows
• Initially build traffic through Lynniar US, expanding into:
• Affiliate partners
• Media buyers
• Comparison partners
• Email / content channels
• Optimise the CreditBoxed journey for conversions and engagement
• Develop strategies for recurring traffic and re‑engagement
• Support broader product enhancements such as:
• Personalisation
• User segmentation
• Reporting optimisation

Traffic & Affiliate Growth

• Identify US affiliates capable of delivering high-quality financial traffic
• Build and manage affiliate relationships, negotiating rates, caps, and campaign terms
• Ensure traffic quality is monitored, protected, and continuously improved
• Work with UK marketing to test new channels, creatives, and acquisition methods
• Provide detailed performance reporting via Lynniar

Client & Lender Relationship Management

• Manage relationships with US lenders and brokers across personal finance
• Conduct performance reviews and agree optimisation plans
• Resolve issues quickly to avoid revenue disruption
• Keep all partners informed of routing updates, system changes, and opportunities
• Work with compliance to ensure all partner journeys meet regulatory expectations

Data, Reporting & Revenue Optimisation

• Monitor daily reporting dashboards for anomalies, trends, and opportunities
• Analyse partner performance, route profitability, and drop‑off points
• Produce weekly and monthly KPI reports
• Drive continuous improvements in:
• Revenue per lead
• Conversion rates
• Acceptance rate uplift
• Traffic quality

Cross‑Functional Collaboration

• Work with Product and Development teams to deliver the roadmap
• Collaborate with Marketing to acquire traffic and strengthen conversion funnels
• Support Compliance in ensuring regulatory adherence
• Share insights with UK teams to leverage cross‑market learnings

Skills & Experience Required

• Experience in US financial services, lead generation, affiliate marketing, or credit reporting
• Strong understanding of US personal loan markets and lender approval logic
• Product management or platform ownership background
• Confident managing commercial relationships and negotiations
• Analytical mindset with strong data interpretation skills
• Familiarity with CRM systems, lead routing platforms, or matching engines
• Excellent communication, problem‑solving, and prioritisation ability

Desirable

• Experience with credit reporting platforms or consumer financial tools
• Knowledge of US compliance areas such as TILA, TCPA, CAN‑SPAM
• Understanding of API integrations and partner technical onboarding
• Experience working across teams (development, marketing, compliance)
• Affiliate network management experience

Personal Attributes

• Proactive, commercially minded, and accountable
• Comfortable handling both strategy and hands‑on execution
• Resourceful and able to troubleshoot quickly
• Strong relationship‑builder with a calm and professional approach
• Driven by growth, performance, and continuous improvement

What Success Looks Like (3‑6 Months)

• CreditBoxed has consistent daily traffic and measurable growth
• Lynniar US is stable, optimised, and delivering improved revenue per lead
• New affiliates and lenders have been onboarded successfully
• Clear product roadmap items have been delivered
• Reporting, routing, and platform behaviours are predictable and monitored
• Partners see you as their go‑to operational and commercial contact

Why Join Us?

• Be the owner of two high‑impact US fintech products
• Shape the next stage of our US growth strategy
• Work with a fast‑moving, entrepreneurial team
• Real responsibility, autonomy, and room to grow
• Opportunities to expand into multi‑product and multi‑vertical leadership