Technical Campaign Specialist, CRM - Boots UK

BOOTS; London; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading pharmacy retailer is seeking a creative individual to join their Customer Marketing Operations team in London. This role involves driving dynamic multi-channel CRM campaigns and collaborating with design teams to enhance customer engagement through technical email and app communications. Ideal candidates should possess strong HTML, CSS, and JavaScript skills alongside an interest in digital marketing. Flexible contract options available.

Benefits

Boots Retirement Savings Plan

Discretionary annual bonus

Generous employee discounts

Enhanced maternity/paternity/adoption leave

Flexible benefits scheme

24/7 counselling support

Qualifications

• Excellent practical knowledge of HTML and CSS.
• Experience in creating responsive layouts or web design.
• Comfortable using JavaScript and code editors.
• A keen interest in digital marketing and marketing technology tools.

Responsibilities

• Drive multi-channel communications across Email, Push, and In-app messages.
• Build and test custom emails using Salesforce Marketing Cloud.
• Partner with Data teams to innovate customer communications.
• Collaborate with vendors to explore CRM capabilities.
• Support the migration of campaigns into the Salesforce Marketing Cloud.
• Deliver impactful results under tight deadlines.

Skills

HTML knowledge

CSS experience

Responsive web design

JavaScript proficiency

Interest in digital marketing

Tools

Salesforce Marketing Cloud

Adobe Marketing Cloud

Job description

Overview

Closing Date: Monday 29th September

Location: Nottingham

Contract: 9 month fixed term contract

Recruitment Partner: Frankie McCallister-Lyas

Sitting within the Customer Marketing Operations Team, you'll be responsible for building and delivering multi-channel CRM campaigns, while also playing a pivotal role in our transformation journey as we migrate into the Salesforce Marketing Cloud stack.

You will have the opportunity to work with numerous stakeholders across the business as well as external vendors on exciting and cutting-edge technologies and play an integral part of implementing these in the day-to-day work. You will develop expertise in the digital marketing journey, with full access to our digital marketing training programme, building excellent foundations for career progression.

About the role

As a key member of the Customer Marketing Operations team, you'll drive dynamic multi-channel communications spanning Email, Push, In-app messages, Inbox, and more. This is an exciting opportunity to make a tangible impact on customer engagement and brand loyalty by working across a variety of channels.

Responsibilities

• Collaborate closely with design and marketing teams to bring creative ideas to life through technical email and app communications that captivate and engage customers.
• Build and test custom emails using Salesforce Marketing Cloud stack and Adobe Marketing Cloud, crafting compelling digital experiences that make a difference in our customers' journeys.
• Partner with Loyalty and Data teams to continually innovate and elevate our customer communications across email and app channels, shaping the future of our customer engagement.
• Collaborate with internal and external vendors to explore and test cutting-edge CRM capabilities, driving innovation in how we connect with our audience.
• Contribute to our transformation project by supporting the migration of campaigns and workflows into the Salesforce Marketing Cloud stack, helping to shape best practices and ensure a smooth transition.
• Thrive in a fast-paced environment, delivering impactful results and campaigns under tight deadlines, all while contributing to a highly collaborative and supportive team.

What you'll need to have

• Excellent practical knowledge of HTML and CSS.
• Experience in creating responsive layouts or web design.
• Comfortable using JavaScript and code editors.
• A keen interest in digital marketing and marketing technology tools.

Why Boots

At Boots, we foster a working environment where consideration and inclusivity help everyone to be themselves and reach their full potential. We are proud to be an equal opportunity employer, passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all.

Our benefits

• Boots Retirement Savings Plan
• Discretionary annual bonus
• Generous employee discounts
• Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
• Flexible benefits scheme including holiday buying, discounted gym membership, life assurance, activity passes and more.
• Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.

We have a great range of benefits in addition to the above that offer flexibility to suit you - find out more at boots.jobs/rewards. (Please note, any salary estimates given on third-party sites are not provided or endorsed by Boots and may not be accurate)

What39;s next

If your application is successful, our in-house recruitment team will be in touch to arrange an interview and to answer any initial questions you have. If you have not been successful on this occasion, you'll be notified by email.

Where a role is advertised as full-time, we are open to discussing part-time and job share options during the application process. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you to be at your best.