Strategic Direct Sales Manager - Specialist Agency (Out of Home sector)

Media IQ Recruitment Ltd; London; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading agency in Out-of-Home media seeks a Strategic Direct Sales Manager to engage with mid-large corporations through innovative approaches. This unique sales role involves extensive research and strategic insights, setting the foundation for impactful client relationships and advertising solutions.

Qualifications

• 3+ years of media sales experience.
• Stable career history.
• Intelligent, confident, and articulate.

Responsibilities

• Researching businesses and competitive landscapes before client contact.
• Engaging mid-large corporations with compelling outreach.
• Leveraging internal data and insights.

Skills

Research skills

Negotiation skills

Strategic mindset

Selling skills

Job description

Strategic Direct Sales Manager - Specialist Agency (Out of Home sector)

Job Sector

Out-of-Home

Contract Type

Permanent

Location

London

Job Reference

Media IQ - LH/894

Interested in working for an agency?

Are you a strategic sales professional with strong research skills and attention to detail?

Like the idea of taking a "quality" over "quantity" approach to client engagement?

If so, then please read on…

The Company

One of the leading agencies within the Out of Home media sector is seeking a Strategic Direct Sales Manager. Our client prides itself on understanding consumer behaviour, lifestyles, and environments, and uses this information to help their clients target audiences with a wide variety of, often creative and innovative, Out of Home advertising. They foster a culture of collaboration with communication agencies, clients, and media owners, offering creativity in digital, experiential, mobile, and special build campaigns.

The Role of Strategic Direct Sales Manager - Specialist Agency (Out Of Home)

Out of Home is one of the most exciting sectors of media as innovations in technology allow the public to interact directly with street furniture (bus shelters, etc.) both physically and via mobile devices. As these innovations come to market and clients find more creative and effective ways to engage with people (informed by real-time data), the Out-of-Home sector is set to explode in growth.

As a Strategic Direct Sales Manager, you will perform a unique role within the business. This is not a traditional sales role but a "thinking person's sales role." Selling is only a small part of the role. You will target mid-large corporations (as well as fast-growing businesses), but before approaching each client, you will spend significant time researching the business, competitive landscape, and their likely commercial objectives. You will then leverage internal data, insights, and design capabilities to ensure your initial contact with the client is as compelling as possible.

Clients may include:

• Large advertisers not currently on the roster of a competitive specialist OOH agency
• Fast-growth businesses likely to need OOH to expedite their growth
• Specific independent agencies whose clients could benefit from OOH campaigns

You will receive plenty of support and direction.

Location-wise, this role can be based out of the London or Manchester offices.

Requirements for this role of Strategic Direct Sales Manager (Out-of-Home Agency)

• 3+ years of media sales experience
• Strategic mindset with strong research skills
• Intelligent, confident, and articulate
• Strong face-to-face negotiation and sales skills
• Stable career history

If you believe you are the right fit for this role, please send your CV to Media IQ, and a consultant will be in touch.