Sr EMEA Marketing Programs Manager

F5 Networks; Chertsey; On-site; GBP 60,000 - 80,000; Full time

Job summary

A global technology company located in Chertsey is seeking a Sr EMEA Marketing Programs Manager to develop and execute impactful marketing programs that align with EMEA sales priorities. This role demands a strong candidate with B2B marketing experience, skills in data analysis, and the ability to optimize campaigns for pipeline acceleration and customer engagement. The ideal candidate will thrive in a fast-paced environment and work closely with sales and marketing teams to ensure program effectiveness.

Qualifications

• Experience managing B2B marketing programs independently.
• Understanding of SaaS sales funnels and performance metrics.
• Ability to partner effectively with sales and marketing teams.

Responsibilities

• Align marketing with sales teams and evaluate marketing programs.
• Develop tailored upsell and pipeline programs for different regions.
• Define and track relevant marketing KPIs.

Skills

B2B marketing program management

SaaS go-to-market strategies

Verbal communication

Data analysis

Stakeholder collaboration

Tools

Tableau

Demandbase

6sense

Job description

At F5, we strive to bring a better digital world to life. Our teams empower organizations across the globe to create, secure, and run applications that enhance how we experience our evolving digital world. We are passionate about cybersecurity, from protecting consumers from fraud to enabling companies to focus on innovation.

Everything we do centers around people. That means we obsess over how to make the lives of our customers, and their customers, better. And it means we prioritize a diverse F5 community where each individual can thrive.

What We’re Looking For

We are hiring an Sr EMEA Marketing Programs Manager to develop and execute high-impact, targeted marketing programs that align with EMEA sales priorities and global marketing strategies.

This role is critical in driving sales effectiveness, pipeline acceleration, and revenue growth through strategic, data-driven programs.

If you have a deep understanding of the sales funnel, sales KPIs, a track record of delivering targeted marketing programs across paid media, webinars, email nurturing, this is an opportunity to make a tangible business impact.

Key Responsibilities

• Align marketing with sales: Partner with EMEA sales teams and global marketing stakeholders to understand regional sales priorities, industry trends, and key use cases. Evaluate global marketing programs, identifying gaps and additional use cases that need to be supported for regional effectiveness.
• Develop and execute targeted programs: Plan and implement upsell, cross-sell, and pipeline acceleration programs, tailored to specific industries, verticals, sales segments, and regions.
• Define and track program success metrics and KPIs: Partner with the data team to develop marketing KPIs that are relevant to both marketing and sales, ensuring clear measurement of impact.
• Optimise marketing execution: Oversee day‑to‑day program delivery, ensuring seamless execution and measurable impact.
• Leverage data for continuous improvement: Track, analyse, and refine marketing performance, using insights to enhance future campaigns and improve ROI.
• Drive marketing innovation: Stay ahead of industry trends, recommending new campaign tactics and best practices to maximise sales and marketing alignment.

This is a high-impact role for a strategic marketing professional who thrives in a fast‑paced, sales‑driven environment and excels in stakeholder collaboration, data‑driven decision‑making, and program execution.

Required Qualifications & Skills

• Proven experience in B2B marketing program management, with a track record of independently developing, executing, and optimising marketing programs in complex business environments.
• Strong understanding of SaaS go‑to‑market strategies, sales funnels, and key performance metrics, with the ability to design marketing programs that drive customer acquisition, pipeline acceleration expansion, and retention.
• Proven ability to partner with sales, corporate marketing, and regional teams, ensuring marketing programs are relevant, effective, and aligned with business goals.
• Hands‑on experience with paid media, webinars, email nurturing, and industry‑specific marketing programs to drive demand and revenue growth.
• Experience in defining, tracking, and analysing key marketing KPIs, working closely with data teams to measure impact and continuously optimise marketing performance.
• Excellent written and verbal communication, with the ability to translate complex marketing insights into actionable recommendations for sales and leadership teams.
• Ability to manage multiple programs simultaneously in a fast‑paced environment while ensuring execution excellence.
• Experience with Tableau, Demandbase, and 6 sense is a plus

#LI‑SS5

The Job Description is intended to be a general representation of the responsibilities and requirements of the job. However, the description may not be all‑inclusive, and responsibilities and requirements are subject to change.

Equal Employment Opportunity

It is the policy of F5 to provide equal employment opportunities to all employees and employment applicants without regard to unlawful considerations of race, religion, color, national origin, sex, sexual orientation, gender identity or expression, age, sensory, physical, or mental disability, marital status, veteran or military status, genetic information or any other classification protected by applicable local, state or federal laws. This policy applies to all aspects of employment, including, but not limited to, hiring, job assignment, compensation, promotion, benefits, training, discipline, and termination. F5 offers a variety of reasonable accommodations for candidates. Requesting an accommodation is completely voluntary. F5 will assess the need for accommodations in the application process separately from those that may be needed to perform the job. Request by contacting [e-mail].