Social Media Program Manager

Mackin Talent; Greater London; Hybrid; GBP 50,000 - 75,000; Full time

Job summary

A professional recruitment agency is seeking a Social Media Program Manager for a 12-month hybrid role based in London. The position involves supporting international social media communications and managing program streams. The ideal candidate has over 7 years of experience in social media or marketing and strong project management capabilities. This role offers healthcare contributions, a company pension scheme, and 25 days of annual leave plus bank holidays.

Benefits

Healthcare contribution

Inclusion in company pension scheme

25 days annual leave plus paid bank holidays

Work laptop and phone

Career progression opportunities

Qualifications

• 7+ years of experience in social media, marketing, or communications.
• Excellent program management skills from matrix organizations.
• Strong expertise in social media platforms and campaign execution.

Responsibilities

• Support planning and delivery of international social media programs.
• Guide local teams on best practices.
• Manage program stakeholder communication and action plans.

Skills

Program and Project management

Social media expertise

Stakeholder management

Communication skills

Cross-functional collaboration

Job description

London, United Kingdom | Posted on 11/04/2025

Our client is seeking a Social Media Program Manager for a 12-month hybrid role based at Brock Street, UK.

The Social Media Program Manager supports the planning, coordination, and delivery of International social media communications programs. This role blends program management skills with social media expertise to guide local and regional markets, share best practices, and ensure successful execution of social media initiatives. The ideal candidate is collaborative, detail-oriented, and able to independently manage well-defined program streams.

Key Responsibilities

• Strategic Support
• Guide and advise local and regional Social Points of Contact (POCs) on social media best practices and campaign execution.
• Develop and maintain tool kits and resources that upskill markets and improve social program performance.
• Identify areas of opportunity and growth in social media at an international level.
• Develop social strategic points of view (POVs) as needed.
• Own and deliver certain program streams (Pilot activations, Connect, etc.) independently or in partnership with local markets.
• Support the development of international social media plans (e.g., annual planning).
• Program Management & Coordination
• Work closely with CMT on reporting, learning agendas, and improvement plans.
• Maintain a holistic view of all programs and regions, cross-sharing learnings and know-how.
• Manage program stakeholder communication and action plans.
• Support central teams in disseminating initiatives to local and regional POCs.
• Support international social program initiatives (e.g., Connect).
• Coordinate cross-functional teams for international needs and resourcing.
• Community Building & Enablement
• Deliver workshops and program kick-offs as needed.
• Build close working relationships with local and regional social POCs to understand pain points and opportunities.
• Own ongoing cross-program communication and best practices sharing.
• Facilitate cross-sharing of internal and external work.
• Lead upskilling initiatives on specific social media topics.
• Manage regular updates and communication channels (e.g., monthly calls).

Requirements

• 7+ years of experience in social media, marketing, or communications.
• Excellent Program and Project management skills from matrix organisations and across geographies.
• Strong expertise in social media platforms, campaign planning, and execution.
• Experience working with international teams or across multiple countries and cultures.
• Excellent stakeholder management and relationship-building skills.
• Ability to work independently on well-scoped projects and program streams.
• Healthcare contribution and inclusion in company pension scheme.
• Work laptop and phone.
• 25 days annual leave (pro-rata) plus paid bank holidays.
• Expanding workforce with potential for career progression for top performers.