Social Media & Content Executive - Luxury Travel

Red Planet Travel Recruitment Limited; London; Hybrid; GBP 35,000; Full time

Job summary

A luxury travel brand in London seeks a Social Media & Content Executive to lead their digital content strategy. This hybrid role requires expertise in social media and video production, with a focus on platforms like Instagram and TikTok. Candidates should have 3-5 years of relevant experience and a passion for luxury travel. The position offers a competitive salary of £35,000 and travel perks.

Benefits

Competitive salary

Hybrid working model

Travel perks

Qualifications

• 3-5 years’ experience in a content or social media role, ideally within Travel or Luxury Travel.
• Native-level user of Instagram, Facebook, LinkedIn, and TikTok.
• Proven experience in video production, image curation, and content creation.

Responsibilities

• Own and execute the social media strategy across all channels.
• Create and publish engaging content including short-form video and imagery.
• Launch and manage the brand’s TikTok presence.

Skills

Content creation

Social media strategy

Video production

Image curation

Brand storytelling

Job description

Job Title: Social Media & Content Executive

Location: Central London (Hybrid, 2 days in)

Industry: Luxury Travel

Salary: £35,000 per annum + benefits

About The Luxury Travel Brand

This Multi-Award Winning Luxury Travel Brand is specialist in curating bespoke holidays to the world’s most extraordinary destinations. From five-star beach escapes to once-in-a-lifetime adventures, delivering exceptional travel experiences with a personal touch. As they continue to grow their digital presence, they are looking for a creative and strategic Social Media & Content Executive to join their London-based marketing team.

Role Overview

This is a hands-on, content-driven role for someone who lives and breathes social media and understands the nuances of luxury branding. You’ll be responsible for crafting high-quality, visually stunning content across our client’s core platforms: Instagram, Facebook, LinkedIn, and TikTok as well as any other priority platforms according to business needs. A key part of your role will be overseeing the launch and ongoing management of their TikTok channel, helping the brand connect with new audiences through engaging, trend-savvy content.

Key Responsibilities

• Own and execute the social media strategy across all channels, aligned with brand tone and seasonal priorities
• Create and publish engaging content including short-form video, reels, imagery, and copy that reflects the luxury travel experience
• Lead video production and image selection, ensuring all assets meet brand standards and resonate with the luxury brand’s audience
• Launch and manage the brand’s TikTok presence, including content planning, production, and performance tracking
• Collaborate with the marketing team on campaign planning and execution, supporting launches, promotions, and partnerships
• Monitor performance metrics and provide insights to optimise content and engagement
• Stay on top of social trends, platform updates, and competitor activity to keep content fresh and relevant
• Engage with the luxury brand’s online community, responding to comments and fostering brand advocacy

Now Let’s Talk About You!

• Minimum 3- 5 years’ experience in a content or social media role, ideally within Travel, Luxury Travel or Lifestyle
• A native-level user of Instagram, Facebook, LinkedIn, and TikTok, with a strong understanding of each platform’s audience and best practices
• Proven experience in video production, image curation, and content creation
• Exceptional writing skills with a flair for storytelling and brand voice alignment
• A strong visual eye and understanding of luxury aesthetics
• Highly organised, proactive, and collaborative with a passion for travel

What’s On Offer?

• Competitive salary of £35,000 per annum and benefits
• Hybrid working model with flexibility
• Travel perks and opportunities to experience our client’s luxury holidays first-hand
• A creative, supportive team culture in the heart of London

Sounds Like You?

If so, we’d love to hear from you!