Shopper Marketing Executive

Adecco; England; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading recruitment agency is seeking a Shopper Marketing Executive to join their team in Bracknell. The successful candidate will manage shopper marketing initiatives across UK retail environments, lead campaigns, and analyse performance metrics. Essential qualifications include a degree in Marketing and experience in FMCG marketing, with strong analytical and project management skills. This role offers a hybrid work model with a focus on brand visibility and engagement within the retail sector.

Benefits

Globally recognised brand

Supportive and innovative team

Exposure to high-impact marketing campaigns

Qualifications

• Experience in Shopper or Consumer Marketing or Account Management within FMCG (B2C).
• Strong analytical and project management skills.
• Ability to prioritise and manage multiple projects.

Responsibilities

• Manage seasonal campaigns, promotions, and consumer communications across multiple UK retail customers.
• Lead the development and execution of the Shopper Marketing Execution Plan.
• Monitor and analyse marketing performance for continuous improvement.

Skills

Analytical skills

Project management

Communication

Influencing abilities

Education

Degree in Marketing or related field

Job description

Shopper Marketing Executive

Location: Bracknell (Hybrid - 4 days/week onsite- The suitable applicant will be required to work in the Bracknell HQ 4 days a week/ 1 day home working )
Pay Rate: 22.41 - 24.99 per hour
Hours: 37.5 per week

Duration - 1 year

Schedule: Monday to Friday, 7.5 hours/day

Travel: Will include some travel on occasions to customer locations for meetings

About the Role

We're looking for a dynamic Shopper Marketing Executive to join our team in Bracknell. In this role, you'll lead the planning, execution, and evaluation of shopper marketing initiatives across UK retail environments. You'll collaborate cross-functionally to drive brand visibility, consumer engagement, and commercial growth.

Key Responsibilities

• Manage seasonal campaigns, promotions, and consumer communications across multiple UK retail customers.
• Lead the development and execution of the Shopper Marketing Execution Plan for the Retail and Office District.
• Handle marketing operations including purchase orders, budget tracking, and SKU creation.
• Understand shopper behaviours, needs, and habits to tailor marketing strategies effectively.
• Collaborate with Category Development Managers, Key Account Managers, and Trade Marketing teams to identify and act on growth opportunities.
• Build strong relationships with customer marketing teams and align on go-to-market strategies.
• Monitor and analyse marketing performance, ensuring financial viability and continuous improvement.

What We're Looking For

Essential:

• Degree in Marketing or related field from an accredited institution.
• Experience in Shopper or Consumer Marketing or Account Management within FMCG (B2C).
• Strong analytical and project management skills.
• Excellent communication and influencing abilities.

Desirable:

• Commercial acumen and stakeholder management experience.
• Ability to prioritise and manage multiple projects.
• Self-starter with strong interpersonal skills and a collaborative mindset.

Why Join Us?

• Be part of a globally recognised brand.
• Work in a hybrid model with a supportive and innovative team.
• Gain exposure to leading UK retail accounts and high-impact marketing campaigns.

Adecco acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Adecco Group UK & Ireland is an Equal Opportunities Employer.

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