Senior UX Designer

Launch Potato; Remote; GBP 111,000 - 135,000; Full time

Job summary

A dynamic digital marketing company is seeking a Senior UX/UI Designer to enhance user experiences across its web properties. The ideal candidate will have 8 years of expertise in performance marketing and a strong focus on data-informed design. You'll drive measurable business outcomes and collaborate closely with cross-functional teams. This full-time role offers a competitive salary range of $150,000 to $180,000, in addition to profit-sharing bonuses and benefits.

Qualifications

• 8 years of UX/UI experience in performance marketing or a similar data-driven environment.
• Expertise in data-informed design focused on optimizing key metrics.
• Mastery of Figma or similar wireframing/prototyping tools.

Responsibilities

• Drive measurable revenue and performance gains through CRO-optimized user experiences.
• Deliver complete test-ready user experiences from concept to dev hand-off.
• Analyze behavioral data metrics to validate design direction.

Skills

CSS

InVision

Balsamiq

HTML5

Information Architecture

UX

Usability

Wireframing

UI

Axure

Responsive Web Design

Sketch

Job description

As The Discovery and Conversion Company our mission is to connect consumers with the worlds leading brands through data-driven content and technology.

Headquartered in South Florida with a remote-first team spanning over 15 countries we’ve built a high-growth high-performance culture where speed, ownership and measurable impact drive success.

WHY JOIN US

At Launch Potato you’ll accelerate your career by owning outcomes, moving fast and driving impact with a global team of high-performers.

COMPENSATION

Contract to Hire

$150,000 to $180,000 per year. Base salary, profit‑sharing bonus and competitive benefits are included. Future increases will be based on company and personal performance, not annual cost‑of‑living adjustments.

MUST HAVE

• 8 years of UX/UI experience in performance marketing, lead generation or a similar data‑driven environment.
• Expertise in data‑informed design focused on optimizing key metrics like conversion rate (CVR) and revenue per session (RPS).
• Mastery of Figma or similar wireframing/prototyping tools; fluency with Adobe Creative Suite.
• Hands‑on experience collaborating with developers and executing A/B tests for CRO.
• Excellent communicator able to present design rationale across technical and non‑technical audiences.

EXPERIENCE

8 years of UX/UI experience within performance marketing, lead generation or conversion rate optimization environments.

YOUR ROLE

Drive measurable revenue and performance gains by creating data‑informed, CRO‑optimized user experiences that blend strategy, aesthetics and functionality across Launch Potato web properties.

OUTCOMES

• Deliver complete test‑ready user experiences from concept and ideation through high‑fidelity prototypes and dev hand‑off, backed by A/B test results and user insights.
• Independently lead design projects across all stages: stakeholder alignment, UX strategy, UI development, and post‑test iteration.
• Generate UX insights by analyzing behavioral data metrics (CVR, RPS), heatmaps and user recordings to inform and validate design direction.
• Identify and proactively improve under‑performing experiences through iterative UX/CRO design leveraging both qualitative and quantitative inputs.
• Collaborate closely with product engineering and stakeholders to ensure design solutions align with business goals and technical constraints.
• Champion and mentor design best practices, sharing knowledge and driving UX strategy across the organization.
• Propose and implement design process improvements that enhance experimentation velocity and design scalability.

COMPETENCIES

• Performance‑Minded: Designs with a CRO‑first lens, balancing business goals with user needs to drive measurable outcomes.
• Analytical: Relies on data and behavioral patterns to uncover insights and validate hypotheses through experimentation and iteration.
• Initiative‑Driven: Does not wait for direction—identifies design gaps and proactively proposes and executes UX solutions.
• Clear Communicator: Effectively tailors communication to different audiences (engineers, PMs, stakeholders) ensuring alignment and clarity.
• Collaborative: Thrives in cross‑functional environments, building productive relationships across design, product and engineering teams.
• Mentorship‑Oriented: Shares expertise, coaches peers and helps foster a high‑performance UX culture.
• Strategic Thinker: Understands how UX decisions impact broader business objectives and prioritizes solutions accordingly.

KEY SKILLS

• CSS
• InVision
• Balsamiq
• HTML5
• Information Architecture
• UX
• Usability
• Wireframing
• UI
• Axure
• Responsive Web Design
• Sketch

Employment Type: Full‑Time

Experience: Senior IC

Vacancy: 1

Yearly Salary: 150,000 – 180,000

EEO STATEMENT

Since day one we’ve been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity and inclusion.

We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability or other applicable legally protected characteristics.