Senior Sales Manager

Hire Grade Ltd; Remote; GBP 45,000 - 66,000; Full time

Job summary

A leading recruitment agency is looking for a Senior Sales Manager in the South UK region for a globally recognized commercial fitness brand. This role focuses on new business development and strategic account management. Candidates should have a strong sales background in the fitness equipment sector, excellent communication skills, and reside in the South of England. The position offers autonomy, clear progression opportunities, and a competitive salary package with benefits.

Benefits

Autonomy and flexibility

Clear progression and personal development opportunities

Strong earning potential

Qualifications

• Proven track record selling commercial fitness equipment.
• Strong understanding of the fitness industry.
• Strategic thinker who is creative and solutions-driven.

Responsibilities

• Achieve and exceed annual sales targets through new business development.
• Develop and execute an annual territory sales strategy.
• Provide on-site product demonstrations and training.

Skills

Sales expertise in commercial fitness

Network in the UK fitness industry

Presentation and pitching skills

Organizational skills

Strong communication skills

MS Office proficiency

Education

Degree in Sports Science or similar

Job description

Senior Sales Manager - Commercial Fitness (South Region)

Location: South of England (Field-Based)

Salary: £45k base + £21k OTE (yr 1) + Car Allowance

Industry: Fitness & Wellness Industry

Are you a high-performing commercial sales professional with deep experience in the fitness equipment industry? Do you thrive on developing new business, growing key accounts and delivering impressive revenue results?

Hire Grade is partnering with a leading global manufacturer in the commercial fitness sector to recruit a dynamic Senior Sales Manager for their South UK region. This is an exciting opportunity to join a rapidly growing organisation that is known for innovation, quality and its strong presence across the UK and Europe.

About the Role

As Senior Sales Manager, you will take ownership of the South Territory, driving both new business development and strategic account management. You’ll be responsible for delivering against revenue targets, building strong relationships and representing a premium fitness brand within a highly competitive market.

This is a field-based role requiring regular UK travel. Candidates must be based in the South of England.

Key Responsibilities

• Achieve and exceed annual sales targets through new business development and growth of existing accounts
• Develop and execute an annual territory sales strategy in collaboration with senior leadership
• Deliver accurate weekly, monthly and annual forecasting using CRM tools
• Maintain an up-to-date understanding of the full product portfolio
• Provide on-site product demonstrations and training to customers
• Attend trade shows across the UK and Europe as a brand ambassador
• Support customer installations and ensure a smooth end-to-end service
• Work closely with Sales Support and wider commercial teams to maximise efficiency and results

What We're Looking For

• Proven track record selling commercial fitness equipment
• Based in South UK
• Strong network and knowledge of the UK fitness industry
• Confident in presenting, pitching and building long-term business relationships
• Highly motivated self-starter with excellent organisational skills
• Strategic thinker who is also hands‑on, creative and solutions‑driven
• Strong communication skills (written & verbal)
• Competent with MS Office (Excel, Word, PowerPoint)
• Degree in Sports Science or similar is beneficial but not essential
• Must reside within the South of England

Why Apply?

• Work with one of the most respected global brands in commercial fitness
• Autonomy, flexibility and the opportunity to drive a key region
• Clear progression and personal development opportunities
• Competitive package with strong earning potential

How to Apply

If you’re ready to take the next step in your fitness industry sales career, apply today through Hire Grade. We’ll be in touch to discuss the role confidentially.

Hire Grade Ltd acts as an Employment Agency and an Employment Business under the Conduct of Employment Agencies and Employment Businesses Regulations 2003