Senior Sales Executive

IBIS SINGAPORE ON BENCOOLEN; Greater London; On-site; GBP 100,000 - 125,000; Full time

Job summary

A prominent hotel chain is seeking a Senior Sales Executive in Greater London. This position involves promoting the hotel and managing key client relationships to drive revenue growth. The ideal candidate should have a Bachelor's degree in Hospitality Management or Business, and 4–5 years of hotel sales experience. Responsibilities include achieving budget targets, conducting sales visits, and mentoring junior staff. Strong sales skills, communication, and negotiation capabilities are required for success in this role.

Qualifications

• 4–5 years of proven hotel sales experience.
• Strong record of new business acquisition and revenue growth.
• Proactive, results-oriented, and adaptable to changing business needs.

Responsibilities

• Promote the hotel and chain properties within the assigned territory.
• Achieve and exceed hotel budget targets and individual KPIs.
• Develop and maintain relationships with existing clients.

Skills

Sales skills

Client relationship building

Communication

Presentation skills

Negotiation skills

Education

Bachelor’s degree or diploma in Hospitality Management, Business, or a related field

Job description

The Senior Sales Executive helps drive hotel revenue by promoting the property and other chain hotels in the region. The role requires sales skills, a results‑driven approach, and the ability to build lasting client relationships.

• Promote the hotel and chain properties within the assigned territory, targeting key clients and commercial accounts.
• Achieve and exceed hotel budget targets and individual KPIs, including room nights, meeting room revenue, ADR, and occupancy.
• Develop, maintain, and strengthen relationships with existing clients while actively pursuing new business opportunities.
• Conduct strategic sales visits, site inspections, and presentations to prospective clients to secure contracts.
• Forecast business volume based on hotel occupancy, seasonal trends, events, and market dynamics.
• Maintain accurate and up-to-date client, company, and contact information in the PMS (Anais system).
• Gather and communicate competitor and market intelligence to support informed decision‑making.
• Negotiate contracts and rates, ensuring proposals are documented accurately and aligned with company strategy.
• Provide high-quality after‑sales service, addressing client feedback and collaborating with internal departments as needed.
• Mentor and support junior sales team members, contributing to overall team performance and professional development.

Requirements

• Bachelor’s degree or diploma in Hospitality Management, Business, or a related field
• Minimum 4–5 years of proven hotel sales experience, preferably in a similar capacity
• Strong record of new business acquisition, relationship management, and revenue growth
• Excellent communication, presentation, and negotiation skills
• Solid knowledge of industry trends, market dynamics, and competitive landscape
• Advanced organizational skills, with the ability to prioritize and manage multiple accounts
• Proactive, results‑oriented, and adaptable to changing business needs
• High level of professionalism, integrity, and commitment to ethical conduct
• Exceptional customer service skills, with a strong focus on client satisfaction and retention