Senior Research Executive

Bauer Media Group Heinrich Bauer Verlag KG; City Of London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading media company in London is seeking a Senior Research Executive to lead market and consumer research initiatives. This role involves managing research projects that inform digital strategy across multiple markets and translating insights into strategic actions. Seeking candidates with a strong background in market research and a collaborative mindset. Competitive benefits and flexible working options are available.

Benefits

25 days holiday, bank holidays & 2 volunteer days

Access to internal training provider – Bauer Academy

Enhanced Maternity/Adoption, Paternity and Shared Parental Leave Pay

Opportunity for flexible working

Qualifications

• Strong background in market or consumer research, preferably within media or digital content.
• Proven experience managing end-to-end research projects.
• Ability to synthesize data into actionable insights.

Responsibilities

• Lead qualitative and quantitative research projects across markets.
• Conduct surveys, focus groups, and social listening.
• Produce monthly performance reports and present findings.

Skills

Market research expertise

Qualitative and quantitative methods

Analytical skills

Stakeholder engagement

Commercial awareness

Collaborative mindset

Solutions-focused approach

Tools

Qualtrics

Brandwatch

Sprout Social

Job description

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Are you passionate about understanding audiences and shaping digital experiences? Bauer Media Audio is looking for a Senior Research Executive to lead market and consumer research initiatives that inform our digital strategy across multiple European markets. This is a pivotal role in helping us understand user needs and preferences, guiding decisions in product development, marketing, content, and commercial strategy.

You’ll manage and conduct a range of research activities—from surveys and focus groups to diary studies and social listening—translating insights into strategic actions that drive growth and innovation in the digital audio space.

About the Team

This role sits within our Consumer Insight (Digital) team, a cross-market function dedicated to shaping the future of our digital audio products. We work collaboratively to deliver meaningful, user-centered experiences that resonate with our audiences.

Key Responsibilities

• Lead and manage qualitative and quantitative research projects across Bauer Media Audio markets.
• Conduct or oversee surveys, focus groups, workshops, diary studies, and social listening.
• Perform desk research to evaluate future technology propositions.
• Collaborate with data analysts to integrate datasets and craft compelling insights.
• Use data creatively to identify strategic opportunities and challenges.
• Produce monthly performance reports and present findings to stakeholders.
• Support senior colleagues on complex and ad hoc research tasks.
• Analyse diverse data sources to inform content, product, and marketing strategies.

Qualifications & Experience

• Strong background in market or consumer research, preferably within media, entertainment, or digital content.
• Skilled in both qualitative and quantitative methods (e.g. Qualtrics, Brandwatch, Sprout Social).
• Strong analytical and storytelling skills, with the ability to synthesise data into actionable insights.
• Proven experience managing end-to-end research projects and engaging stakeholders.
• Commercial awareness and understanding of digital audio platforms and audience behaviours.
• Collaborative mindset with experience working across product, content, strategy, and data teams.
• Proactive and solutions-focused, with a passion for understanding audiences.

About Bauer Media Group

We are a media business focused on creating content that matters to millions of people across Europe. Our offering extends from print and online publishing to audio broadcasting and entertainment, alongside investments in other media related sectors. With more than 500 million copies sold each year, we are one of Europe’s largest Publishers. From women’s and celebrities’ magazines to TV listings to food and special interest, we own some of the most popular publishing brands in Germany, UK, Poland and France – both digital and print. But not only that. Reaching over 61 million listeners weekly, we operate over 150 radio and podcast brands in nine countries, spanning the UK, Ireland, Poland, Slovakia, Denmark, Sweden, Finland, Norway and Portugal. Family-owned in the 5th generation, Bauer Media focuses on the long-term, with a consumer-first mindset that guides us across our diverse portfolio. Our workforce of 12,000 shares a common purpose: to deliver content and services that enrich people‘s everyday lives.

What’s in it for you

• You’ll have 25 days holiday, bank holidays & 2 volunteer days to use.
• Your development matters, so access to our internal training provider – Bauer Academy, is a huge win.
• We have enhanced Maternity/Adoption, Paternity and Shared Parental Leave Pay.
• You’ll have the opportunity for flexible working.
• And much more! Find the full details of our benefits here

We are an international employer and equal opportunities are important to us. That's why we welcome everyone in their uniqueness, regardless of e.g. religion, gender, skin color, disability in our house.

If you have any feedback regarding our UK recruitment process, please email [e-mail] we would love to hear from you.

Date Job Posting Last Updated: 28 Nov 2025