Senior Paid Social Executive

Club L London; Manchester; On-site; GBP 100,000 - 125,000; Full time

Job summary

A prominent online fashion retailer is seeking a Senior Paid Social Executive to manage paid social campaigns across platforms like Meta and TikTok. The role requires 3+ years of experience in a similar marketing role, with a focus on budget management and campaign optimisation. The ideal candidate will have strong analytical skills and experience within the retail or fashion industry. A competitive compensation package, including bonuses and employee discounts, is offered.

Benefits

Bi-annual bonus scheme

25 days of annual leave

40% staff discount

Healthcare Cashplan

Free onsite gym

Enhanced pension contribution

Qualifications

• 3+ years experience in a similar paid social or performance marketing role.
• Desired experience working within a retail brand, preferably within fashion.
• Strong analytical skills with the ability to interpret data.

Responsibilities

• Manage day-to-day operations of paid social channels to ensure they are healthy.
• Analyze campaigns and provide insights for optimizations.
• Oversee budgets and maximize ROI across campaigns.

Skills

Campaign optimisation

Analytical skills

Time management

Communication skills

Budget management

Job description

Founded in 2007 Club L was created with the vision of offering long-lasting luxury styles, trend-oriented collections with a twist and unique, statement designs that offer both exceptional quality and fit in an otherwise saturated market of fast-fashion and throw away goods.

Accessible luxury through considered purchasing, limited edition collections that leave no wastage and responsible and ethical manufacturing are at the heart of the brand, world-renowned for its premium fabrications, inclusive sizing and affordable price points.

About us

Club L London is the next-generation online fashion retailer for the forward-thinking woman. Conceptualised and crafted in-house and abroad, we specialise in accessible luxury and unique designs of unrivalled quality to flatter all figures. From prom to occasion, am to pm, maternity, bridal and more, we deliver an engaging customer experience that connects our global community of diverse consumers, international fashion influencers and content creators with new and exciting collections dropping each week.

The Role

We’re looking for a Senior Paid Social Executive to take ownership of our paid social campaigns across platforms including Meta, TikTok, Pinterest, and more. This is an exciting new position reporting directly to the Digital Marketing Manager. You’ll be responsible for managing our paid social channels to deliver efficient customer acquisition and meet agreed cost of sale targets ultimately driving traffic that supports and contributes to sales performance and growth.

You will work on multiple accounts across the dedicated territories of sites, supporting the Digital Marketing Manager with the strategy and execution in-platform.

Roles and Responsibilities

• Responsible for the day-to-day running of all paid social channels to ensure all accounts are maintained and in good health. Discussing any recommendations and enhancements on a weekly basis to optimise performance across all territories
• Reviewing & analysing campaigns, Ad sets & Creative performance reporting on key metrics to inform optimisations & providing insights and recommendations
• Budget Management : Oversee daily budgets, ensuring efficient allocation of spend across campaigns to maximise ROI
• Implement our paid media marketing strategy to acquire new customers and maximise performance of our existing customer base with the guidance from our digital agency
• Collaborating with the creative team to create industry leading visual assets ensuring best practises are implemented to drive optimal performance across all platforms
• Proactively review accounts to identify trends and opportunities to optimise performance in line with channel KPIs
• Contribute to a test and learn environment with end-to-end management of the testing road map
• Provide performance reports for the wider business including senior stake holders on a weekly and monthly basis for the accounts within your responsibility
• Keep up to date with any industry trends, platform updates, emerging technologies, and evolving best practices to proactively shape channel strategy and maintain a competitive advantage within the competitor landscape

More about you

• 3+ years experience in a similar paid social or performance marketing role
• Desired experience working within a retail brand, preferably within fashion
• Proficient in campaign optimisation, A / B testing, tracking, and performance measurement across paid social channels
• Highly numerate and commercially minded, with a focus on driving ROI and business KPIs
• Strong analytical skills with the ability to interpret data and turn findings into actionable insights
• Good time management with the ability to manage multiple projects at once
• Excellent organisation and communication skills
• Experience managing campaigns across a range of budget levels, with a strategic and detail-oriented approach
• A solid understanding of the full digital marketing mix and how paid social fits within broader marketing strategies

What's on offer?

• Bi-annual bonus scheme
• 25 days of annual leave (plus bank holidays)
• Extra day off for your birthday
• Flexible working hours around core hours of 10-4
• 40% staff discount across Club L and Lavish Alice products
• Cycle to work scheme
• Healthcare Cashplan
• Free onsite gym
• Enhanced pension contribution
• Enhanced maternity and sick pay
• Free snacks, drinks & treats
• Social events